Packaging Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.
This design reflects the character of the product, which was a debut in the sparkling wine category for an already established producer. The design agency strived to implement a solution for the label shape, which would make it look like it's composed of three individual elements wrapped around the bottle. The brand's trademark serves as the focal point that makes all the elements come together in a minimalistic composition.
Continue readingTwisting Spirits are IT geeks turned gin geeks, inspired by their data-driven background Lyon & Lyon wanted to apply it to the often traditional world of gin. TS's gins have very distinctive flavours, L&L ensured the consumer could experience each flavour before tasting it, by open sourcing their ingredient data. The labels are a result of representing every ingredient as a coloured bar, the more of it the bigger the bar. Each flavour is printed onto its own tactile embossed GFSmith Colorplan, so it feels like it tastes.
Continue readingINIT is a new fruit and nut bar made of simple ingredients that taste great. The design features playful, upbeat and casual typographic elements and the ingredients are highlighted to communicate natural simplicity.
Continue readingBannCha is a unique, new brand of instant tea currently available in 5 popular, traditional Thai fruit flavours, each offering a genuine taste of the Land of Smiles. This delicious beverage tastes just like drinking juice freshly squeezed, straight from the fruit, and the packaging cleverly captures this concept by creating a stunning visual of half-sliced fruit which at the same time resembles a cup of tea. These 5 flavours are the beginning of an extensive range of exciting choices to come.
Continue readingInterest in health care has increased due to environmental concerns. This brand wants to give healthy rest to modern lifestyle people whose are not easy to take care of their health. Traditional Korean cafe provides fruits tea that especially grew in Korea. Putting honey into the tea instead of syrup , it is more Korean traditional way to enjoy tea time.
Continue readingUsing the insight that hidden sugar in drinks is seen as the devil as a starting point, a proposition around creating a ‘drink that cares’ was the initial thinking behind the brand's redesign. The image of a mother elephant protecting her calf became a powerful emotive metaphor for the brand and how it cares about children – this character was given the name ‘Firsty’. By making the trunk transform into the straw a fun feel was added to the pack. The overall watercolour illustrative style reinforced the natural goodness to the brand.
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Good design deserves great recognition. Everyday, we are pleased to feature amazing designers who create original and innovative designs, amazing architecture, stylish fashion and creative graphics. Today, we are presenting you one of the World’s greatest designers. Checkout an award-winning design portfolio today and get your daily design inspiration.
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Packaging Design News features World's best packaging designers and their creative packaging designs.
Packaging by Roma Lazarev
Friday, 17 MayMultifunctional Bike Storage Bollard by Barrier Group
Thursday, 16 MayIndoor Home Security Camera by Netatmo
Wednesday, 15 May
Packaging Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.