Packaging Design News

Packaging Design News

Packaging Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Herbal Drink

The basis for their concept is an emotional element. The developed naming and design concept are aimed at the customer's feelings and emotions, they serve the purpose of stopping the person right next to the needed shelf and making them pick it from the multitude of other brands. Their package expresses the effects of plan extracts, the colorful patterns directly printed on white porcelain bottle which resembles in the shape of flowers. It visually emphasizes the image of natural product.

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Green Catch

The packaging for Green Catch has been designed for potted plants and consists of two simple layers. Considering that these goods are mainly sold online, the packaging has to protect the plants and their glass vessels during transport. In order to display simplicity and ecological awareness, there is no outer packaging. The two parts of the package display beautiful plant patterns in watercolour design. The interior cardboard tray has a small curve matching the shape of the container. When the outer box is lifted up, the interior cardboard tray imitates the process of a plant growing.

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LuvIt Cocoisms

LuvIt Cocoisms is a range of Neapolitan chocolates from LuvIt, designed as a tasting palette of 4 distinct flavors based on increasing levels of cocoa content: milk, semi-sweet, bitter-sweet & dark. The concept aims to evoke curiosity among the Indian youth to explore beyond standard milk chocolate. Cocoisms is an initiation into the art of cocoa tasting, exploring increased cocoa in one's chocolate. Four playful personalities were assigned for each increase in cocoa content, starting with the Populist for the sweetest/lowest in cocoa & finishing with the Puritan for the highest.

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Kosh!

Kosh! is a newly launched Indian oats brand by Future Consumer that aims to establish itself as India's 3rd grain after rice & wheat. For the packaging, the studio drew inspiration from Indian street typography & vintage industrial wholesale packaging, reimagining it in a modern context to establish a grass-root familiarity towards an unfamiliar grain. The concept adopts a fresh approach towards transparency by flipping conventional food package formats & bringing helpful nutritional information often lost in the fine print of the back-of-pack to the forefront.

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Honey packaging design

This is the package of honey which can be turned into checkerboard for people to entertain withfriends. In the initial stage of design, it highlights the construction of structure, and the degradable kraft paper and glass are used in this regard. It is the waste of package in daily lives that makes me desire to “reserve the package”, which is also the initial objective of the design for exerting the functions of the packages to the maximum extent. For convenient transportation, the traditional honey package is redesigned to avoid the material waste, construct the interaction between people.

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D One

D One is a small but exquisite packaging design for donut. Created by Jiaru Lin, the concept is to enhance the experience of eating donut. A unique feature for D One packaging is that the bottom carton functions as a container, and serves as a beautiful plate when unfold; the packaging also includes a fork in it. The materials are eco-friendly and make little waste of paper when produce. To avoid the packaging from rolling around and easy to stack on shelf, D One result in a dodecagon shaped design. Jiaru approaches a clean and modern design, which focusing on the product itself— donut.

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Design interview of the day

Read the latest interviews and conversations on design, creativity and innovation between design journalist and world-famous designers, artists and architects. See latest design projects and award-winning designs by famous designers, artists, architects and innovators. Discover new insights on creativity, innovation, arts, design and architecture. Learn about design processes of great designers.

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