Packaging Design News

Eggs for Soldiers

Eggs for Soldiers is a free range egg brand created to raise awareness of the Help for Heroes charity. We wanted to show support for the sacrifice made by our armed services, and being a commodity product, 'eggs for soldiers' makes it effortless for consumers to show their support. The brand's name points to the quintessential British breakfast, boiled eggs and toast 'soldiers', whilst also communicating its charitable intent. Using iconic product photography, we developed a visual and emotional icon for the brand ('the egg medal'), rooted in its partnership with Help for Heroes.

Kasatka

"KASATKA" was developed as a premium vodka. The design is minimalist, both in the form of the bottle and in the colors. A simple cylindrical bottle and a limited range of colors (white, shades of gray, black) emphasize the crystalline purity of the product, and the elegance and style of a minimalist graphical approach.

Dell' Albero limoncello

Dell’ Albero translates to ‘from the tree’ and this inspired the hand-crafted treatment of this iconic Italian lemon liqueur. By way of tradition, the base of each lemon tree is coated with white paint to deter crawling insects from reaching the fruit. A white ceramic base resembling the tree trunk forms an integral part of the design and provides a functional purpose by acting as both a stand and ‘chiller’ for the bottle when placed in the freezer prior to serving. Finished with age old hand-crafted techniques, the result is a bold re-interpretation of the traditional Italian limoncello.

AMUR VODKA

CRUOR BAROLO

Undercover Pinot Noir

To reinforce our reputation for creativity and “outside the box” design solutions, we developed this special holiday gift for our clients. With many of our international trade customers not being allowed to receive gifts for various reasons, this was neatly circumvented by asking: “who would be upset to receive a bottle of milk?” Of course, no client would expect to receive a gift like this, even more so when it was discovered that the bottle in fact contains a fine Pinot Noir.