Packaging Design News

Packaging Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Snow Lion Beer

Snow Beer is a top-ranking brewery brand in China. Through global mergers and acquisitions, and its own solid and rapid development of course, the client is now a focus of attention in Chinese alcohol market. As, even with a good quality, its previous products are mostly sold with a fair price, Snow Beer now decides to extend its high-end product line. This new product is a premium Weissbier, aka white beer.

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Changyu Legend

Changyu is a top-ranking well-known winery brand in China. Even though brandy belongs to its secondary product line, the client is still the leading domestic brandy producer with profound influence and a long-lasting reputation since last century. We are entrusted to rebuild the whole branding image and reshape the product line so that the price of certain products can be upgraded with production cost and modern consumption phycology, where consumers no longer look for cheaper price.

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Apes and Humans

The product itself was born from long and persistent journey towards the last evolution of beer when the distillate of beer was purified. It's the last step between beer and high volume spirit. For such a unique product creators needed different solution. From the very beginning the concept of evolution was in mind and inspiration came from Apes theory. Each label design has unique character. It’s really tricky to distinguish whether the character is an ape or a human. To highlight the label additional technologies such as gloss black 3D silkscreen print and metallic prints were chosen.

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Changyu CS

Changyu is a prestigious winery brand in China with history of over 120 years. Changyu Cellar Storage is a new series of its brandy products. We extracted a main visual element from the brand’s founder, Mr. Zhang Bishi, into an eye-catching capital letter of Z on the bottle, which stands for both the founder and the brand, uniquely featuring its insight of history.

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Sintagma

The project of compound design for Sintagma trademark stands out from all the other competitors products. The very meaning of Sintagma was the base concept of the label design and its base idea. Sintagma is an inclined dash in linguistics and it was put to the concept as a cornerstone element. This single central concept of the label fully emphasizes this idea gently combining, articulating and mixing different elements and parts of a design.

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Villa Degli Olma

The every drop of this wine breaths the unique Italian spirit. That was the message that embodies Villa Degli Olma Pinot Grigio packaging design. The traditions of Italian wine packaging were diligently presented in its bottle design with carrying specific details that give the composition a modern and fresh look. It is clearly seen that the straightforward and minimalistic central part of the label plays a role of a kind of foundation for the more expressive elements situated in the lower and upper parts of the label.

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World's best designers, artists and architects.

Good design deserves great recognition. Everyday, we are pleased to feature amazing designers who create original and innovative designs, amazing architecture, stylish fashion and creative graphics. Today, we are presenting you one of the World’s greatest designers. Checkout an award-winning design portfolio today and get your daily design inspiration.

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