Packaging Design News

Pepsi Football

Pepsi celebrated the NFL in Mexico with a limited time offer can series that harnesses the power of the game. The approach dramatices the athletic power of the players and celebrates four NFL teams. The visual language heroes illustration within a design that showcases the passion of the national football league. The design reflects the strength and endurance of players and the pure emotion that keeps fans engaged in all game season.

Pepsi Chinas People Daily New Media

Yamamotoyama

Yamamotoyama is one of the oldest and most established tea merchants in Japan. It has been the first to sell Green tea today. With the concept of Return to the origin of Edo, Nosigner have redesigned the packages to keep the traditional tea culture alive and pass it on to the future. To make them modern while retaining the charm of the long history brand, Nosigner referred to the traditional colors and structure of the scrolls with Yamamotoyama's original small crests and the calligraphy style of Edo.

Miok

The brand identity design and packaging design for Miok is adventurous, creative, and joyful. The concept of Miok's brand identity is "Mixing", which represents the mix of milk and beer. Around the floating Miok letters, two liquid shapes are mixing into a new shape. The visual means to be bold, dynamic, and joyful to represent the beverage’s unique characteristics. The logo is the main visual element on product packaging, to make this new brand eye-catching and memorable in the market.

Challenger

Challenger is a spirits packaging design. Inspired by traditional Chinese mythology Nezha and Wukong. Express the spirit of courage to challenge. The main colors of the bottle are blue and orange with illustrations. The packaging box is dark blue, with elements representing Wukong and Nezha printed on the front, and the craftsmanship is embossed with hot stamping. Integrate illustration art and Chinese culture into packaging. Adopts an oblique 60-degree double-door opening method.

Anti Sun Damage Series for Children

The sunlight shield visual hammer symbol is creatively incorporated into the packaging, which aligns with the brand concept of light damage resistance. The snow mountain series packaging design emphasizes the unity and playfulness of the product, showcasing the aesthetic pursuit and mastery of the designer. Furthermore, the packaging of this series is scientifically designed to improve its usage and interactive experience, promoting innovation and child friendliness.