Packaging Design News

Packaging Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Kasatka

"KASATKA" was developed as a premium vodka. The design is minimalist, both in the form of the bottle and in the colors. A simple cylindrical bottle and a limited range of colors (white, shades of gray, black) emphasize the crystalline purity of the product, and the elegance and style of a minimalist graphical approach.

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Bonfire Wines

The wine market is experiencing a shift due to changes in product appeal as Millennial and Generation X consumers demonstrate their discerning taste. There is a new appreciation for a fresh approach to communicating creativity and vibrant alternatives in the marketplace. Bonfire Wines is dedicated to innovation in this market by offering high quality wines in convenient packaging at a great value to the customer.

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D'ORO

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Birzu duona – Grissini

During the creation of package design we tried to create homelike and modern design, attractive for young customers looking for new tastes and appreciating naturalness and healthy life-style. The axes of package design became the game of typography and merry stories of ingredients supplemented with interesting graphical elements and bright colors. Beside the major packages the secondary package for the products was designed and approved. Furthermore, paper cup for tasting of gourmet food in shops, wine-bars, restaurants and culinary studios was designed

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Aroxa

Kinneir Dufort's brand and packaging design for Cara Technology's range of flavour standards has established AROXA™ as the new brand in sensory taste testing. The AROXA™ logo - the Florox - represents a sensory explosion and reflects the distinctive placement of capsules within the primary pack. This strong relationship between the logo and product provides an iconic, scientific and ownable identity, whilst the introduction of a tray to hold each capsule in place improves protection for the capsules, enhances the user experience and increases the perceived value of the product.

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ZEUS

Package designs for chewing gum. The concept of these design is "stimulating sensitivity". Targets of products are males in their twenties, and those innovative designs help them to pick products up at stores instinctively. Main visuals express spectacular world view of natural phenomenon that associate to each flavor. THUNDER SPARK for an argute and electrifying flavor, SNOW STORM for freezing and strong cooling flavor, and RAIN SHOWER for flavor of moisten, juicy and waterly sense.

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