Packaging Design News

Packaging Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.


Ballantines 17

In order to create a rigid box that embodies the atmosphere of an altar this design has a moving mechanism that allows the book to rise up on the gold stage as the lid lies down to reveal the liquor and the whisky bible. Samples of spices contain the flavors of the whisky to enrich the sense of smell and elevate the value of the liquor. The presentation of graphics and objects are in a sequence to trigger different senses. Users see then touch and smell to create an interactive experience.

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Italy has made a huge contribution to world culture. During the Renaissance, the greatest masterpieces were created by such masters as Michelangelo, Bernini and many others. The Italians turn everything into art. Even meat delicacies are a masterpiece to be delighted — delighted for their taste. The unique design emphasizes the attentive attitude of the manufacturer to the product and respect for the traditions of production. A bright, emotional image and contrasting details distinguish the product on the shelf among competitors and make it attractive to consumers.

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Yashang Hing Tau Ball

This design pays attention to the category expression of product attributes, and forms different design feelings through the different raw materials of products. In the same way, the diversity of colors enriches this design and increases the sense of richness of food. Transparent handbag is a good display of the products inside, in order to unnecessary waste of materials, the handbag is designed into a secondary use of the layout more concise and fashionable.

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Luzhou Laojiao

This design product was made by the creative design team of Diga. The bottle shape design is very innovative. The application of colors and the matching of bottle lines convey a sense of modernity and high-class. This is the target consumers that meet the needs of brand products. Upgrade on the basis of old wine, keep the inherent gene molecules of "Jiang Yang Map", "Sailing Boat" and other brands, and carry out modernization to make the brand more contemporary.

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This set of packaging design works is the use of graphic creative design techniques, combining Chinese characters and agricultural products pictures. In terms of visual communication design, modern graphics are used to replace part of the structure of agricultural product species, which makes the package design unique in recognition and international aesthetics.

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Hankol Liquor

Hankol means a person who drinks boldly and happily, which reflects the people-oriented spirit of brand.The design concept originates from "blind taste". Using positive and negative figures, the design skillfully integrates the founder's silhouette into the negative shape, and tells the spiritual essence of not forgetting the original intention. Chinese calligraphy and seal are used in the typeface to present the oriental cultural charm of sauce-flavour liquor.

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