Packaging Design News

Packaging Design News

Packaging Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Cheng Tian Sheng
Liquor
Wednesday, 29 March 2023

GuJingGong

The cultural stories handed down by the people are presented on the packaging, and the patterns of dragon drinking are meticulously drawn. The dragon is respected in China and symbolizes auspiciousness. In the illustration, the Dragon comes out to drink. Because it is attracted by wine, it hovers around the wine bottle, adding traditional elements such as Xiangyun, palace, mountain and river, which confirms the legend of Gujing tribute wine. After opening the box, there will be a layer of card paper with illustrations to make the box have the overall display effect after opening.

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Leng Chen
Drink Packaging
Tuesday, 28 March 2023

Hou Juice

Pagoda Fruit Co., Ltd. is one the largest fruit retailer in China. The main icon of Pagoda Fruit is a Dancing Monkey. Because monkey is very often deified in Chinese traditional culture, the figure is use in many occasions. When Leng Chen design this series of drinks, Leng Chen want to create a monkey figure that is not that common in China. Leng Chen contacted his Polish artist friend - Anna to cooperate in this project. The design idea was to deliver happy & fun feeling in the product, and that is what Leng Chen presented in the final design, a group of monkeys dancing in a jungle party.

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Estudio Maba
Wine Bottle
Monday, 27 March 2023

Codice

This wine design is a classic piece with a renewed treatment, which captures the meaning of the name. Large embossed drop cap letters build the delicate and sensory label surface, almost sculpted on paper. The graphic universe of the codex books is very rich in elements and allowed to build the different pieces of the bottle, from the capsule to the outer packaging. For the latter, a great illustration describes the vintage and the elements of the family heraldic shield, in a classic and colorful narrative, covering the piece that is gradually discovered by the user.

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PepsiCo Design and Innovation
Packaging
Sunday, 26 March 2023

Stacy's Rise Project 2019

Staying true to its roots as a company founded by a strong female entrepreneur, Stacy’s Pita Chips made its biggest effort yet to support strong, hard working women throughout Women’s History Month in March 2019 and beyond with the launch of The Rise Project. Stacy’s launched its third annual collection of limited edition bags that feature original artwork from noteworthy female artists.

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Xiaomi
In-Ear Headphone
Saturday, 25 March 2023

Hailuo

Mi Quad Driver In-Ear Headphone adopts the advanced technology of hybrid quad drivers, 2 dynamic drivers, and 2 balanced armatures. Instead of showing the product image, this packaging design embeds the product into a nautilus shell to highlight the prominent sound effect of the product. Therefore, the whole image embossed on the surface to make the real feeling of the nautilus. Meanwhile, the silver paper with black ink gives the packaging a low sparkle to indicate high technology feelings. Due to the number of accessories and wires, the draw-out box structurally contains two layers.

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Fengsheng Cai
Special limited edition
Friday, 24 March 2023

Excalibur Limited Edition Packaging

The project is to design a whisky packaging targeted at people with special obsession with chivalry culture. Every man had dreamed to become a chevalier while whisky has a close connection with which. This design is made to create a unique experience of opening the outer packing. It is the opening method and the special appearance that makes the packaging unique. The container will rise up with the opening of the outer packaging, feeling like a water drop drops in the water and spread out like a flower.

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