Packaging Design News

Packaging Design News

Packaging Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Ying Song Brand Design Co., Ltd
Packaging
Friday, 11 October 2024

Banquet Chinese Baijiu

The creativity comes from the aesthetics of the Song Dynasty in China. Minimalism was a characteristic of Song Dynasty aesthetics. Chinese ceramic art reached its peak in the Song Dynasty. The bottle adopts the sky blue color of Ru Kiln in the Song Dynasty, with a minimalist design that conveys the Real artists simplify. Flower arrangement, burn incense, It’s a lifestyles of the literati in the Song Dynasty. And the wine bottle can be reused as a vase for flower arrangement, and the bottle cap can be used as a incense base. The design reflects the elegant life of Song people.

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Tiago Russo
Canadian Rye Whisky
Thursday, 10 October 2024

The Maple 7

The Maple 7 brings together a design merger between the usual take on luxury and experiential elevation, joining and completing this unique experience with Canadian rye and maple, elements subtly translated into the bottle design, creating a bold, striking presence enhanced and completed by minimal details that elevate both bottle and packaging into a disruptive shaping that demarcates itself from the rest of the competition, and using the ribbed base as a disguised highly reflective section, capable of creating a deep optical illusion that elevates the whisky and all of its natural colours.

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Xi Yang
Boutique Chocolate Packaging
Wednesday, 9 October 2024

Bedtime Story

This is a packaging design for a gourmet chocolate series. The graphics on the outer box suggest the distinct taste experience of each chocolate flavor: be it shiny, lively, or mysterious and peculiar. Unlike most chocolate packaging, which uses intuitive food patterns as visual elements to represent the product's flavor, this series conveys the rich associations and emotional shifts brought by taste through peculiar graphics with a sense of story.

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PepsiCo Design and Innovation
Beverage Packaging
Tuesday, 8 October 2024

Pepsi Big Football Event LTO

Wherever there is football, there is Pepsi. The brand wanted to celebrate the Big Football Event in 2022 i in Qatar, the first time ever hosted by an Arab country , with an unexpected Pepsi twist. The brand was not an official sponsor, but still wanted to make its presence known for this landmark event, and so it required a creative strategy to design limited time offer (LTO) packaging, key visuals, and animations that would capture all the excitement of local football fans.

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Menghao Zeng
Incense Stick Packaging
Monday, 7 October 2024

Long Xi

This packaging cleverly blends wood and aluminum-coated bags to showcase a fusion of modern technology and Eastern culture. With a sliding wooden box for easy access, its interior stack design, topped with sponge pad cardboard, protects the product and offers branding opportunities. The bottom accessory box, featuring a convenient handle, allows easy retrieval. Its stacked structure minimizes size, saving on transportation costs while ensuring product safety. This design meets practical needs and conveys a unique bronze culture experience in line with the brand.

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N Z Skin Care Co., Ltd
Skincare Packaging
Sunday, 6 October 2024

Gota

The packaging of the brand takes inspiration from the Maori tale of New Zealand and blends the vital force of the culture, traditional wisdom, and modern technology, aiming to offer a quality and natural skincare experience. Furthermore, the packaging design is oriented towards sustainability, employing recyclable and environmentally friendly paper and printing materials, thereby avoiding using metal materials and electroplating processes that do not align with modern society pursuit of environmental protection.

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Design interview of the day
Special Coverage
Friday, 4 October 2024

Design interview of the day

Read the latest interviews and conversations on design, creativity and innovation between design journalist and world-famous designers, artists and architects. See latest design projects and award-winning designs by famous designers, artists, architects and innovators. Discover new insights on creativity, innovation, arts, design and architecture. Learn about design processes of great designers.

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Packaging Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.

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