Tazo Refresh Beverage - Packaging Design News

Packaging Design News

Packaging Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.


Tazo Refresh

Each of TAZOs blends are unique, refreshing, and artful, so the design team wanted to visually articulate the fresh flavor expression on shelf. Keeping in mind TAZOs existing consumer, the new VIS strengthens the brands current fan base while attracting a new, more adventurous audience. Moving from the former TAZO equity that leaned closer to a refined and sophisticated visual expression, now the juxtaposition of fresh, bold ingredient colors alongside equity white cuts the noise in the tea category.

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Good design deserves great recognition. Everyday, we are pleased to feature amazing designers who create original and innovative designs, amazing architecture, stylish fashion and creative graphics. Today, we are presenting you one of the World’s greatest designers. Checkout an award-winning design portfolio today and get your daily design inspiration.

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