North Sea Spirits
The design of North Sea Spirits bottle is inspired by the unique nature of Sylt and incorporates the pureness and clearness of that environment. In contrast to other bottles, North Sea Spirts are fully covered by an unicolored surface coating. The logo contains the Stranddistel, a flower only existing in Kampen/Sylt. Each of the 6 flavors are defined by one specific color while the content of the 4 mix drinks is identical to the color of the bottle. The coating of the surface delivers a soft and warm handfeel and the weight adds to the value perception.
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Goal of our packaging for traditional local honey liqueur Krupnik was to make the product stand out and better represent its quality, taste and craftsmanship. Honey is the base of the drink, and was chosen as a key element to convey its great taste for the drinkers. An illustration of the bee serves as the main element of the design. Finishing effects such as tactile UV varnish, gold foil and embossing makes the composition elements stand out and makes the product more credible as a souvenir.
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This is a case of an already existing and quite successful brand solution taken to a different place. While retaining the brand's DNA with its common visual elements, the design agency has focused on creating a packaging that would reflect the evolution of the trademark. As a result, the new product line looks different and recognizable at the same time, which is what the whole project was all about.
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