Packaging Design News

Packaging Design News

Packaging Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Pepsi x SHFW Spring Summer 2019

The creative manifesto for Shanghai Fashion Week Spring/Summer 2019 was about individuality and centered around the message that creativity is a powerful inner force that brings change. Integrating this year’s creative manifesto into the limited edition can design, the can features bright blocks of color colliding within the black backdrop to create a celebratory and unique expression of art within the context of packaging design. At the Shanghai Fashion Week venue, consumers engaged with immersive Pepsi experiences, including a Pepsi booth, lightbox, and more.

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Amara

A new pure concept for a luxury packaging that transmits energy and emotions through the design based on nature. The combinations of marble, wood and rose gold create a unique experience at the moment of being perceived. The packaging is natural, sensitive and original and generates an intimate and personal connection between mind and soul. The concepts are a new proposal that connect the five senses.

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Laiyifen Gold

Happiness and fortune are two major concerns in the celebration of the Chinese New Year. As a leading brand in leisure snack manufactures in Chinia, Laiyifen has long conceived such an idea as to make a gift box for the most important festival to the Chinese people. To make the perfection more perfect selected as the theme, four illustrations are made to match the four main product series of the company. Focusing on the main theme, i.e., making perfection more good, artists are invited to make the four illustration: purple swallows, peacocks, pheasan and magpies for joyous occasion.

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T9 Legend

The teabag packages are designed with totem icons for countries where different types of tea are originated from, e.g., dragons and crane for China, while elephants for India. Special printing techniques are applied in the package production to match the high quality teabags. Based upon the understanding of the Chinese business people's pursuit for quality life in their trips, the selected teabag packages are designed with totem icons that belong to the country where the tea originates, e.g., dragons, phoenix and crane for China, while elephants from India.

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Coffee Bean Here

This design includes a graphic game. Now the packaging shows the location of coffee production. It should be mentioned one of design method which use geographic areas on the packaging, which turns into a pattern. Brand name using geotag emphasizes the idea. For the buyer using of natural image specifically hints to environmental friendliness and direct link with nature. This design was created for the craft coffee shop - this is a special category of coffee packaging with high requirements for uniqueness.

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EkoBaby Children noodles

Children vegetable noodles use the flour adding different vegetable juices to make different vegetable shapes, create a fun scene. What’s more, it is match with the products of the inner box ,simply and easy to identify It is worth advocating that it encourages designers to leave the computer, leave the material website, feel the real life, and get inspiration from real life.

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