Packaging Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.
As a high-end Baijiu for purpose of collection and gift, it is positioned in a theme of The horizon of a gentleman is the mountains and rivers in the world, which reflects the fine ecological environment of Baijiu producing areas and gives a sense of be there by applying the impregnation effect produced naturally from the traditional Chinese ink painting that blended the image of the mountains and rivers together like the natural world.
Continue readingThe latest design of the bottle is based on the concept of the "century-old brewing process". Imperial elements and the brand legacy feature in the design. All these upgrades are aimed to give the product a foothold in the premium end of the baijiu market. The bottle body uses sarin for a brighter finish coat, getting rid of dark shades and throwing its dragon pattern into sharp relief. The new design lends the aesthetic value of simplicity to the bottle. As a mixture of modern technology and traditional Chinese aesthetics, the product is now more appealing.
Continue readingThe product is a premium baijiu of the brand Yanghe, produced from 600 years old cellars by hand. Its production process is included in China's list for Intangible Cultural Heritage. It is designed in the shape of an inherited teardrop, with a combination of sandblasting in the form of movable type printing. Manual hammering, like cellar mud, warm to the touch, with dark blue and metallic gold. The ink is hidden with sprinkles of gold, deep but not dull, rich but not heavy, echoing quality of the product, conveying deep cultural richness and promoting the Chinese spirit of craftsmanship.
Continue readingShaoxing Nverhong Winery Co., Ltd. has a long history. Founded in 1919, it is a representative of Huangjiu. It is located in Shangyu Dongguan, Shaoxing City, Zhejiang Province. It is one of the backbone enterprises of Huangjiu industry in China and the vice-chairman unit of the Branch of the China Alcohol Industry Association.Nuerhong Huangjiu is brewed with the finest white glutinous rice, with a clear and transparent colour, a mellow yet rich taste and a strong and long-lasting aroma.
Continue readingFlow uses an hourglass as a container and advocates the product concept of healthy drinking and cherishing time. The hourglass symbol represents the passage of time to remind people to cherish time and life, and the hourglass shape can make alcohol flow slowly; the scale on the auxiliary bottle reminds drinkers to enjoy alcohol properly, cherish time, reflect on the bad results of indulgence, and cherish health. The bottle is designed with transparent double-layer glass.
Continue readingA glass that could both be high end, sustainable and classy and yet maintain the product quality and still show the special color of the Extra Virgin Olive oil, was a project priority. Usually, Olive Oil packaging will be in tinted glass or tins to avoid exposure to sunlight. Designers were capable of, through a patented combination of Borosilicate glass and confidential ingredients with a partner manufacturer creating a unique clear glass that would maintain the visibility of the oil and the quality of the product. Oliv, a Swedish Extra Virgin Olive Oil Brand.
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Packaging Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.