Packaging Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.
The Coffee House logo shows off the simplicity and hospitality that coffee can offer, in combination with a clean and modern design. The project's color palette also highlights the product's qualities, such as comfort and great flavour, and could make it more appealing to the public eye. The use of the coffee beans as a graphic design element can help the buyer to easily understand what it is.
Continue readingThe designer was commissioned to develop sustainable packaging for a mixed range of hair and skincare products. The project challenge was to use one size of packaging for three different-sized products. This required some clever internal cardboard engineering to support the products inside the single-size tube. The cardboard tubes were printed offset with black plus two spot colors, a spot UV varnish, and all over satin aqueous varnish. The lid labels were printed in two colors on a self-adhesive stock.
Continue readingChangbai Mountain White Snow Natural Spring Water is derived from the primitive forests of Changbai Mountain following the melting of the ice and snow covering the northeast regions of China. A visit to this remote water source in Changbai Mountain creates a feeling of a vibrant environment. The designers hope that consumers can immerse themselves in this precious water source, by turning the bottle and observing the agile figures of wild animals and the changing light and shadow of the real-life snow mountain. The designers hope that this product can awaken people's love for nature.
Continue readingThe use of the newspaper boy's photograph in association with the typography, layout and graphic elements, attempts to create a connection with the consumer and also to present the brand in a fun and unique way. The design follows a modern and clean premise, in order to stand out from other brands packagings. Also, the project's color palette is an aspect that could highlight the packagings in the shelves or that could incite some curiosity in the buyers.
Continue readingParting from the traditional sales mode found in a factory, the business changes to a self-owned brand, releasing twelve special package designs, based on five auspicious beasts in the religious belief in Taiwan. There are three series in the package: Worship to Gods, Memorial to Ancestors, and Taste of Incense. By fusing arts into traditional Taiwanese incense products, we hope to foster people's understanding of Taiwanese auspicious culture.
Continue readingThe Heralbony Package was created as branding for an art-life brand that sells art by artists with intellectual disabilities. Based on the brand concept of promoting the works of artists with intellectual disabilities, blue, the symbolic color of World Autism Day, was chosen for the brand color. In addition, one type of blue paper was selected as the brand's official paper out of more than 9,000 types of paper products from Japanese paper makers. By using only that blue paper for all brand tools that customers touch, a consistent worldview was designed.
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Packaging Design News features World's best packaging designers and their creative packaging designs.
Branding by Akihito Shimizu
Wednesday, 20 NovemberChoker by Kimio Fukutani
Tuesday, 19 NovemberExtraction Hood and Purifier by Fabrizio Crisà
Monday, 18 November
Packaging Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.