Packaging Design News

Ximena Ureta

Wine Packaging

Wednesday, 3 July 2024

Organic

Organic, Naturally Crafted, is inspired by the self-sustaining ecosystem created in organic vineyards, without the use of chemicals and synthetics. This ecosystem, generated in the vineyard, is fundamental to achieve a natural balance that protects the vineyards from pests and diseases. That is why designers highlight the natural ecosystem that lives within organic vineyards, as they are responsible for the health and fertilization of the grapes. This is a certified organic and vegan wine brand.

TIGER PAN

Instant Tea Essence

Tuesday, 2 July 2024

ZhuoQing

Pu'er tea has always been brewed using raw leaves for more than thousands of years. It looks like by extracted through tedious processes, ZhuoQing's Pu'er can be complete dissolution in water with no residue. The pull-out carton of the ZhuoQing package can be extracted and held using one hand, which looks like a cigarette case. The box maximizes portability while simplifying the drinking way. The embroidered decorations of Pu'er birthplace-Yunnan, serve the purpose of preserving the awe for Pu'er's planting history and the awe for tea ceremony, recreating the authentic tea working scenes.

Giovanni Murgia

Wine Label

Monday, 1 July 2024

Cera Una Volta

Cera Una Volta(Once Upon a Time) is not just a wine but also a leap into the past. It was born from the dream of creating a small oenological jewel by treasuring the teachings of the ancestors and the winemaking techniques of the past. The idea of the creative concept of wine tells, in the simplicity of the fairy tale hyperbole well represented by the illustration on the label, the story of the birth of this wine and that of who produced it. The style chosen is deliberately fairytale, to give a magical touch to a wine that differs greatly from the classic style of Vermentino.

Langcer Lee

Packaging

Sunday, 30 June 2024

Chinese Mooncake

In order to reproduce the magnificent scene of Tang Palace Music and dance in the prosperous Tang Dynasty, this design uses the perspective of large perspective to set the layout of the outer box, the hand-painted technique of embroidery style to draw the scene of the banquet in the prosperous Tang Dynasty, and uses the three-dimensional paper carving to increase the level of packaging. The inner box is to take different dance styles of neon feather dress dance to present, and match with Chinese classical color, which reflects the elegance of Chinese classical culture.

Wen Liu

Alcoholic Beverage Packaging

Saturday, 29 June 2024

Gogoon

Luzhou Laojiao launched a new strategic brand "Gogoon", laying out the new consumption era of China's consumption upgrade and the rise of light luxury consumption. Gogoon is positioned as the new light luxury baijiu in China's baijiu industry, also opens the time of light luxury baijiu consumption and third trend of Luzhou Laojiao.

Olha Takhtarova

Packaging

Friday, 28 June 2024

Wink Lashes

For the professional Wink Lashes series, a unique, attractive package was created, revealing the benefits of the brand. The graphic symbols help to display the main idea of the design - a magical transformation. The "Eye" image was a basis, whereas a separate visual element in the corresponding design was created for each product line. The correct use of color helped the brand embrace a complete look and effectively communicate with the customer. The developed design increased the level of brand awareness and popularity and made the TM more competitive.

Packaging Design News

Organic

ZhuoQing

Cera Una Volta

Chinese Mooncake

Gogoon

Wink Lashes

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