Packaging Design News

Packaging Design News

Packaging Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

BaanCha

BannCha is a unique, new brand of instant tea currently available in 5 popular, traditional Thai fruit flavours, each offering a genuine taste of the Land of Smiles. This delicious beverage tastes just like drinking juice freshly squeezed, straight from the fruit, and the packaging cleverly captures this concept by creating a stunning visual of half-sliced fruit which at the same time resembles a cup of tea. These 5 flavours are the beginning of an extensive range of exciting choices to come.

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Herbal Drink

The basis for their concept is an emotional element. The developed naming and design concept are aimed at the customer's feelings and emotions, they serve the purpose of stopping the person right next to the needed shelf and making them pick it from the multitude of other brands. Their package expresses the effects of plan extracts, the colorful patterns directly printed on white porcelain bottle which resembles in the shape of flowers. It visually emphasizes the image of natural product.

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LuvIt Rocks

LuvIt is an Indian youth-based chocolate brand. For their praline collection, they wished to target young adults, as the existing praline buyers were middle-aged customers. The studio focuses on balancing trendy youth sensibilities while retaining the sophistication of pralines. Custom praline shapes were designed & branded as LuvIt Rocks — a tongue-in-cheek pun suggesting good taste alongside it's gemstone-like shapes. A custom typographic brand pattern with gold foiled letters was created that playfully envelopes the box. The box comes in 3 vibrant colours to choose from.

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Honey packaging design

This is the package of honey which can be turned into checkerboard for people to entertain withfriends. In the initial stage of design, it highlights the construction of structure, and the degradable kraft paper and glass are used in this regard. It is the waste of package in daily lives that makes me desire to “reserve the package”, which is also the initial objective of the design for exerting the functions of the packages to the maximum extent. For convenient transportation, the traditional honey package is redesigned to avoid the material waste, construct the interaction between people.

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ZIGPACK

ZigPack cardboard packaging for carrying bottles without hiding the product, the bottle is still the star and its combination creates an amazing visual impact. ZigPack is made of kraft cardboard (100 % recyclable). It is practical, green, environmentally sustainable and requires minimal storage space. ZigPack is personalized on request, printing your logo or image, so you can advertise your brand through ZigPack.

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Anyfion

We were inspired by product origins and product flavours. Depending of product, a different icon was designed for each one. Origin icons were selected for honey as honey originate from Farmakas Mountain and Methana, a volcano area in Greece. The olive oil and caper product icons were selected based on the unique shape of olives and caper.

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