Packaging Design News

Alireza Jajarmikhayat

Powder Mix Paint

Monday, 17 June 2024

Crew

This concept project intends to be innovative in the paint market. “Crew” is a biodegradable powder-mix paint company that produces a wide rage of interior and exterior paint for consumers who not only need quality product, but whom are also environmentally savvy. The paint itself contains zero-VOC and the packaging is 100% recyclable, unlike other brands in the market. The packaging is meant to both protect the product and help it stack better on the shelfs. A kit is provided for those who not only need paint for their project, but, also who don’t have the tools needed.

Kazuaki Kawahara

Packaging

Sunday, 16 June 2024

The Fruits Toilet Paper

Many companies and stores throughout Japan give a roll of toilet paper to customers as a novelty gift to show their appreciation. The Fruit Toilet Paper has been designed to wow customers with its cute style, perfect for such occasions. There are 4 designs to choose from Kiwi, Strawberry, Watermelon, and Orange. Since the announcement of the design and release of the product, it has been introduced in over 50 media outlets, including TV stations, magazines, and websites, in 23 cities in 19 countries.

Springetts Brand Design

Beer packaging

Saturday, 15 June 2024

Beer'd Up

This is a concept for a new craft beer producer, that builds on the current trend of trendy new ale drinkers becoming more numerous than old fashioned lager drinkers. The idea draws together the two current fashion trends of craft beers and young hipster men who are bearding up (growing beards). The can illustration creates humour around men with beards and contemporary culture in general. The back of pack faces create hipster totem poles and a wall of Beer'd Up characters when stacked on shelf.

Springetts Brand Design

Sugar packaging

Friday, 14 June 2024

Enjoy

The brief from Silver Spoon was to create a new brand for people wanting to reduce their sugar intake but keep the benefits of real sugar. This concept emphasises the positive aspects of the sweetening product - 100% taste, 100% natural and 33% less calories. The brand name - Enjoy - captures the positive attributes of the brand, with none of the guilty feelings associated with trying to keep healthy.

Angela Spindler

Cosmetic

Thursday, 13 June 2024

Baré

The project task was to create a range of bespoke botanical facial serums, focusing on adding emotional equity and preciousness, communicating the source of origin and delivering a premium positioning. The design solution is said to reflect natures inner workings in a very transparent and vivid way. The agency captured this through their material usage, the frosted glass bottle, the leaf shaped dropper and the very luminous radiographic images.

PepsiCo Design and Innovation

Aluminum Can

Wednesday, 12 June 2024

Pepsi Challenge China

The Pepsi Challenge China Can dramatized the spirit of the Pepsi challenge campaign in which “Pepsi Ambassadors” issued a series of challenges and rewards to encourage the world to dream a little bigger, have more fun, and most importantly to Live for Now. Pepsi Challenge aimed to unleash the deep wealth of talent among China’s young entrepreneurs, designers, athletes, filmmakers, technologists, and musicians, leveraging a boldness that reflects China’s new generation. Each can was designed to resonate emotionally as a uniquely styled piece of art, together making a collectible series.

Design team of the day

Special Coverage

Monday, 10 June 2024

World's greatest design teams.

Sometimes you need a very big team of talented designers to come up with truly great designs. Everyday, we feature a distinct award-winning innovative and creative design team. Explore and discover original and creative architecture, good design, fashion, graphics design and design strategy projects from design teams worldwide. Get inspired by the original works by grand master designers.