Packaging Design News

Packaging Design News

Packaging Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Solemici

Italy has made a huge contribution to world culture. During the Renaissance, the greatest masterpieces were created by such masters as Michelangelo, Bernini and many others. The Italians turn everything into art. Even meat delicacies are a masterpiece to be delighted — delighted for their taste. The unique design emphasizes the attentive attitude of the manufacturer to the product and respect for the traditions of production. A bright, emotional image and contrasting details distinguish the product on the shelf among competitors and make it attractive to consumers.

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Bel Gusto

The purpose of the Bel Gusto rebranding is to expand the brand's audience through visual renewal. To emphasize traditions and history and favorably distinguish the TM from competitors, the theme of postage was used. The theme was expressed the theme in the packaging's distinctive design in the postal theme and material textures and elements of postage. The use of illustrations allowed to tell about the product, reveal it from unusual sides and contrast the product line's contrasting color differentiation helped the consumer distinguish the products in the line from each other.

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Nefer

The bottle design is derived from the curved lines of the female figure; the skeletal structure and the distribution of muscle and fat, with a very Iconic and identifiable packaging. The box is a sculpture with its curved edges in a very elegant appeal with the golden typography. Nefer is when art, technology, and design are combined to create a luxurious and sophisticated product, package, and brand. The inner core containing the fragrance as the body contains the soul. The exact translation of the ancient Egyptian word Nefer in English is "Beautiful on the inside and the outside".

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Snow Time L

Gu Yue Long Shan is the largest group of traditional yellow wine in China, founded in 1664. The new product they created for Gu Yue Long Shan, conveys the idea of enjoying slow time. The graphic design is based on the concepts of water, snow, glutinous rice and time, which are essential in yellow wine, and depicts the local mountains and water to form a complete picture. For female users developed a thin packaging, using pulp press film, and combined with the indentation process, to produce a snow wrap feeling.

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Risetta

Risetta is a simple, functional, easy to carry, ecofriendly, which follows the shapes of the traditional fruit box, symbol of recycling. Designed in laser cut plywood, Risetta has a modern, captivating, innovative design. Tub made with a single sheet of plywood, made flexible thanks to laser cutting in the bending points. Holes, in place of the slits, to make the structure more resistant. Cork supports which, housed in the holes, allow various assembly methods for set up sales point or temporary shop. It finds dimension inside home becoming a piece of furniture.

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Beer Mail by Volfas Engelman

Beer Mail by Volfas Engelman is exceptional taste causes a surprise to your taste buds. Agency goal was to convey that same kind of surprise visually. Every beer type has a unique combination of unexpected flavors that sets the tone for a collage style illustrations combining elements that are inseparable at the first glance. Every label is unique, unusual and attract attention but to keep it for a little while. It is not only attractive but also create the association with the taste at the same time letting the consumer to find ingredients.

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