Packaging Design News

Alexander Chin

Playing Cards

Monday, 11 March 2024

800th Anniversary Magna Carta

This limited edition card set commemorates the 800th anniversary of the Magna Carta featuring a black and white deck series framed around the tension between Royals and Rebels. By designing the story within an interactive design system, the series creates an engaging and personalized packaging experience that allows the user to feel a sense of ownership over the design and own a piece of momentous history. Gold foils and embossing run throughout the series to entice users to interact and re-purpose the packaging as product itself.

Teli Proto

Packaging

Sunday, 10 March 2024

Tic Tac Toe packaging

All clothing items come in a sophisticated, multi-dimensional pack. There is no front or back, both sides are treated equally. The front has an endearing deer and fawn die-cut window that shows off Tic Tac Toe's clothing prints. The back has a die-cut heart that is three dimensional and framed in a second heart. Open the pack and an unexpected discovery unfolds. The reversible shoes also come in a “double-sided” pack. The large window allows visibility all around. The combination, shoes and clothes produce a gift set.

Ineta Plytnykienė

frozen foods

Saturday, 9 March 2024

Raw'iu

Rawiu is a bachelor project of branding, created at Vilnius Academy of Arts by a graphic designer Ineta Plytnykiene. The project is cherishing traditions of healthy, vegetative nutrition. The created concept suggests using wild plants in everyday cookery all year. Violets, nettles, dandelions, aegopodiums are frozen and can be used in different dishes, also to enrich nutrition by exceptional vitamins. Wild plants are very seasonal food and this project suggests giving a possibility to use plants despite the season.

Valerii Sumilov

Spanish wine series

Friday, 8 March 2024

Spain I Need You

The basis for our concept is an emotional element. The developed naming and design concept are aimed at the customer’s feelings and emotions, they serve the purpose of stopping the person right next to the needed shelf and making them pick it from the multitude of other brands. The entire marketing strategy and brand promotion will be based on the exact same positive emotional associations, making the brand more attractive.

Springetts Brand Design

Bird Food Packaging

Thursday, 7 March 2024

Peckish

Westland Horticulture wanted to encourage people to feed birds and to create interest and involvement in feeding birds in everyone's garden, by giving young people the desire and enthusiasm to get involved. This concept creates a range of individual bird houses, one for for each seed variety, so that when the products are merchandised they look like a little street of bird houses.

Asta Kauspedaite

Bottle design and labels

Wednesday, 6 March 2024

Stumbro Starka

The image of Stumbro Starka was changed in essence by creating a whole from its parts: from the new, uniquely-shaped, dark glass bottle adorned with raised calligraphy and the rich label which tells the legend of the beverage, to the bottle stopper decorated with an oak leaf wreath. The stork character appeared as a symbol of recognition. Caught in the unexpected role of a hospitable innkeeper, the stork became an intriguing and appealing narrator for the story.

Packaging Design News

800th Anniversary Magna Carta

Tic Tac Toe packaging

Raw'iu

Spain I Need You

Peckish

Stumbro Starka

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800th Anniversary Magna Carta

Tic Tac Toe packaging

Raw'iu

Spain I Need You

Peckish

Stumbro Starka

ABOUT ME

RECENT POSTS

NEWSLETTER

ENCYCLOPEDIA

TAGS

RANKINGS

PATRONS

DISCOVER