Packaging Design News

Packaging Design News

Packaging Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Biboi

An innovative, unusual and carefree design to define the identity of these wines. A geometric design that takes its cue from the seventies and enriches it with iconographic elements that represent the characteristics of the Sardinian territory. The design of these labels is studied to give a tactile effect when the bottle is removed, thanks to the paper of the label and the embossing of some parts of it. The goal is to communicate a fresh and youthful, carefree and immediate design suitable for a young audience looking for a quality wine with an intriguing appeal.

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The Taste of Heritage

The design was inspired by the client’s background – a family business, from generation to generation. In order to preserve and pass on the taste, the product ‘The Taste of Heritage’ was launched. It also serves as a symbol of Malaysian tourism, so the designer came up with the concept of preserving the cultural heritage, incorporating the client’s ideas, integrated the long-standing cultures of various ethnic groups into the design to make more people understand Malaysian culture and be enthusiastic about Malaysian Art.

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Jincaitou

The colored painting on the surface of the package design of Jincaitou series chooses dancing lion, jade RuYi and magpie, which represent "good omens" in Chinese culture, reducing cost while conveying an auspicious meaning. Combined with its excellent quality wine, it can satisfy the working class who are interested in Baijiu in terms of the quality and cost-efficiency.

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Wafers Lab

It is a package design of "Wafers Lab", a new sweet of "Patissley Kihachi". It is a colorful coloring package that makes you imagine the taste of sweets so that you will want to pick it up when you line up at the store. The interior is designed so that you can decorate your room even after eating sweets. The product name "Wafers Lab" is associated with the illustrations of pastry chefs and animals working in a fictitious factory. It is a package design of sweets using illustrations like pop art.

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Dream Of The Blue

Dream of the Blue M6 Plus adopts a luxury design which reflects a modern aesthetics. The blue bottle and gold label with a drip decoration shows a low-key luxury and brings out international taste. It takes "Dream Drop" as the origin of creativity, uses water drop bottle and crystal cover as the styling symbol. The structure is natural and the transition is smooth from top to bottom. With the innovative technology and more high-grade texture of material, the quality has also highly improved. The design integrates modeling, color, craftsmanship and ergonomic function.

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Amarico

Designers were approached by an Italian producer launching a new range of non-alcoholic aperitifs, Amarico. The goal was to create a logo and packaging design for this authentic Italian product. They decided to develop the design around the product's key qualities, the beverage's aromatic, creamy and Italian style, with citrusy notes of bitter orange and lemon, fresh and crispy with a harmonious after taste. New fonts and a set of elegant hand-made illustrations were created depicting botanical motifs and ingredients.

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