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The image of Stumbro Starka was changed in essence by creating a whole from its parts: from the new, uniquely-shaped, dark glass bottle adorned with raised calligraphy and the rich label which tells the legend of the beverage, to the bottle stopper decorated with an oak leaf wreath. The stork character appeared as a symbol of recognition. Caught in the unexpected role of a hospitable innkeeper, the stork became an intriguing and appealing narrator for the story.
Continue readingThe gold-shining “Lithuanian vodka Gold. Black Edition” inherited its exclusive look from Lithuanian folk art. Rhombus and herringbones, combined from little squares, are very common patterns in Lithuanian folk art. Although reference to these national motifs gained more modern forms – mysterious past reflections were transformed into modern art. Predominant golden and black colours emphasize the exceptional vodka filtration process through coal and golden filters. This is what makes “Lithuanian vodka Gold. Black Edition” so delicate and crystal clear.
Continue readingPropeller is a collection of spirits from various parts of the world, associated by air travel theme and a pilot traveller as a brand character. Features of each sort of beverage are exposed through numerous illustrations, inscriptions resembling aviation badges and sketches serving as cocktail recipes. Multifaceted design is complemented with various tones of coloured foil, different lacquers, patterns and embossing.
Continue readingExpressing respect for traditions and rendering them in a modern manner, Lithuanian Vodka is continuing its series of limited edition vodka. This time as an inspiration served unique pieces of Lithuanian folk art – straw gardens. These diamond-shaped spatial compositions, symbolizing the order of the universe, turned into a rhythm of intersecting lines. The play of light and reflections in the overlapping silver and white rhombi recreated an intangible spatial effect. Tradition of times past began to sparkle like a diamond.
Continue readingThis Stumbras‘ Classic vodka collection revives the old Lithuanian vodka making traditions. Design makes an old traditional product close and relevant to nowadays consumer. The green glass bottle, dates important to Lithuanian vodka making, legends based on true facts, and pleasant, eye-catching details – the curled cut-out form reminiscent of old photographs, the slanted bar on the bottom which complements the classic symmetrical composition, and the fonts and colours which convey the identity of each sub-brand – all make the traditional vodka collection untraditional and interesting.
Continue readingThis white spirit product, named Guocui Wudu, is from Henan Province, China. The liquor is made from five traditional Chinese medicinal materials that are soaked and brewed. On the market, competitive products more or less contain some dregs left during the brewing process. By contrast, the biggest selling point of this product is that through multiple processes, the purity of the liquor approximates a zero-impurity state, which gives consumers a stronger sense of security. Therefore, designers determined "cleanliness" as the keynote of package design to manifest the biggest feature.
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Packaging Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.