Packaging Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.
Quality of water leads the most important part to make Japanese sake. The new package has three types of label and all of them are designed to express a stream of its water and wabi-sabi, aesthetic sense in Japanese art emphasizing quiet simplicity and subdued refinement, by calligraphy to appeal smooth taste of the sake. The company new logo is designed with a hope for the brewery to continue their over-300-year tradition for next hundreds of years.
Continue readingThe brief was for the design of Leapfrog Immune to be both distinct and vivid enough to engage curiosity in a crowded wellness marketplace but to also have a premium look and feel. The front of pack was intended to be bold, clean and uncluttered, allowing the word Immune to capture the customers attention. The use of matte finish to the box and a gloss foil to Immune would further draw the eye. The choice of a 50 and 50 orange and white colour split was a playful nod to traditional pill supplements.
Continue readingSanxingdui creative products combine Sanxingdui bronze culture with Gujing. He refined the bronze mask into a symbol and integrated it into the box and bottle. The hollow structure of the box and the setting of lights have a sense of mystery and the atmosphere of Sanxingdui in the dark. The bottle has the texture of bronze mask.
Continue readingThe designer was inspired by the diamond facets, reflecting the the light on a poligonal pattern from all the sides. The box was designed to ressemble a jewel box, increasing perceived value of the premium product. The package was designed to have a modern aspect, but not getting away from the classical. The bottle design ressembles jewel facets, and the box reminds a jewel box.
Continue readingBased on the imagination of form and romance, the package design of Lowen series features its unique sense of fashion and evocative expressiveness. It integrates pen drawing, mezzotint art and street tattoo. Different geometrical sharps go with multiple bright colors on the bottle standing for different flavors, including raspberry, cherry and Weissbier. The packing has clear transmission of socializing and flavors, which can help build close connections with target consumers.
Continue readingTokaj Gin is produced in Hungary's Tokaj wine region. The characteristic hills of the landscape are illustrated in a geometric manner on the bottle resembling that of traditional copper engravings. During the design process, we experimented a lot with dimensions and rhythm, in order to make the lens effect as perfect as possible. The illustrations are directly screen-printed on the surface of the bottle, resulting in playful distortion of pattern through the transparent liquid.
Continue reading
Packaging Design News features World's best packaging designers and their creative packaging designs.
Public Event Space by Laboratory for Explorative Architecture & Design Ltd. (LEAD)
Thursday, 19 SeptemberCorporate Identity by Marcelo Lopes Design
Wednesday, 18 SeptemberSparkling Wine Label and Pack by Laura Ferrario
Tuesday, 17 September
Packaging Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.