Packaging Design News

Packaging Design News

Packaging Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Pepsi x Italian Design Icons

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Stubborn Soda

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East travel

The design of Journey to the East in mind the selection of traditional Chinese literature, Journey to the West as the theme, the four monks of the drama masturbation face mosaic image of abstract expression in the wine packaging on the show, the Chinese drama, classical literature and traditional liquor Like very representative of the Chinese cultural elements in a more fashionable way of integration, the East through a different interpretation of design to convey to the world.

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Bloom

This is a packaging series for floral tea. Using the concept of “bloom”, they imitate the flower in both shapes and graphics. These packages do not only consider the function and transportation demands, but also care about the emotional requirement when customers using these products. It presents comfortable and relaxed feelings which are brought to people by tea and give users more imagination and inspiration.

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Beres Tokaj

The wine label design was inspired by the drop shaped logo of the winery's parent company. The company is a pharmaceutical company whose first product was the Beres Drops. The central element of the design is cut drop, which occurs as a continuation of two arcs. The arches symbolize the fertile hills of the area from which the wine was born, which appears as a drop. The line pattern represents the vine stocks. The base wines are colorful, youthful, the premium wines are more severe, distinguished by more subdued colors and metallic stamp foils from each other.

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Et Cetera Spumante

This design reflects the character of the product, which was a debut in the sparkling wine category for an already established producer. The design agency strived to implement a solution for the label shape, which would make it look like it's composed of three individual elements wrapped around the bottle. The brand's trademark serves as the focal point that makes all the elements come together in a minimalistic composition.

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Design interview of the day

Read the latest interviews and conversations on design, creativity and innovation between design journalist and world-famous designers, artists and architects. See latest design projects and award-winning designs by famous designers, artists, architects and innovators. Discover new insights on creativity, innovation, arts, design and architecture. Learn about design processes of great designers.

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