Packaging Concept

Discover 3 award-winning designs tagged Packaging Concept on Packaging Design News.

Designer / Brand: Bakhtiyar Baimurzayev Project Type: Packaging Concept Tag: Packaging

Drunk Bartender

Drunk Bartender is a packaging design for a series of classic alcoholic cocktails. The design is applied to a standard tin can with a volume of 330 millilitres. Each can presents the name of a classic cocktail in a literal way, through comical graphic illustrations. The graphic elements are intended to help the cans stand out on the shelf and attract the attention of buyers. Many designs for classic drinks look plain and similar, so a modern visual language was chosen. Drunk Bartender shows that classic drinks can also be presented in a modern style.

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Designer / Brand: Dmitry Kultygin Project Type: Packaging Concept Tag: Packaging

Solemici

Solemici is a packaging design for Italian meat delicacies such as salami and prosciutto. The design compares the taste of the product with masterpieces of Renaissance art. The main package is a plastic tray printed with a marble texture. The paper header is produced with offset printing and gold foil stamping, which supports the premium character of the product. The tray measures 225 mm in height and 123 mm in width. Bright colors and contrasting details help the product stand out on the store shelf. The design also reflects respect for traditional production methods.

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Designer / Brand: Dmitry Kultygin Project Type: Packaging Concept Tag: Packaging

Faberlic Supplements

In the modern world, people are constantly exposed to the aggressive effects of external negative factors. Bad ecology, the busy rhythm of life in megalopolises or stresses lead to increased loads on the body. To normalize and improve the functional state of the body, supplements are used. The main metaphor of this project has become the diagram of improving the well-being of a person with the use of supplements. Also, the main graphic element repeats the shape of the letter F - the first letter in the brand name.

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