Packaging Design News

Packaging Design News

Packaging Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Xiaomi
Sport Band Packaging
Saturday, 3 December 2022

Band3

Mi Band 3 is a low profile product that targets the lower end of the sports headset market. For the packaging design, designers wish to emphasize the youth and energy frequently associated with this group of users, so the packaging uses a simple figure of “3” as the visual point, surrounded by a pattern design that draws inspiration from the athletics track. This pattern extends over the entire package, conveying the dynamical of sports using simple lines. Band 3 use different colors on the packaging to distinguish the versions.

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33 and Branding
Rice Package
Friday, 2 December 2022

Songhua River

Songhua River Rice, is a high-end rice product under SOURCEAGE Food Group. As the traditional Chinese festival - the Spring Festival approaching, they design through a beautifully packaged rice product as gifts to customers of the Spring Festival gifts, so the overall design needs to echo the festive atmosphere of the Spring Festival, highlighting the traditional Chinese cultural elements and auspicious good meaning.

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Wen Liu
Beverage
Thursday, 1 December 2022

Xin You Ran Baijiu

This Baijiu is a limited-edition product launched by the Baijiu manufacturer. The idea of this Baijiu is about the Chinese zodiac year. In order to bring out a cultural and artistic effect for this limited-edition product, the design combined the Chinese calligraphy with the landscape painting to design the Hai. Hai means Pig in Chinese culture. The application of two outstanding cultural features on the design gives an artistic result for the product.

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Wen Liu
Beverage
Wednesday, 30 November 2022

Yingjiagong Baijiu

The designers used the idea of the mountain shape of the Dabie Mountain of China in the project. The designers combined the traditional Chinese ink painting with the line expression form to show the mountain shape. The design has a large area of white space with a strong Chinese painting and calligraphy. The main color of the design is green. The image of the design is simple, clean, and energetic that conveys the design concept naturally.

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Wen Liu
Beverage
Tuesday, 29 November 2022

Yedao Lugui Baijiu

The idea of the design is about the famous eight tourist attractions in Hainan Province of China. The design applies an illustration form to draw those eight tourist scenic spots on the bottle of the product. The packaging of the product is simple with Hainan characteristics. The tourist can use the product as a gift for their relative and friend. The design of the product packaging propagandizes the local cultural characteristics of Hainan. It also spread the Hainan’s tourist attractions culture.

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Wei Dai
Honey Packaging Design
Monday, 28 November 2022

Yagumitan

The core value of Yagumitan is to find wild honey that is scarce in China. The key words are scarcity, search, and environment. Designers use diamond cuts to express the sense of scarcity. Diamonds are used as a symbol of rights and wealth. Consumers can intuitively feel the value of wild honey. Use the compass to indicate search. Finally, the designer used contour lines and mountain cuts to represent valley cliffs, symbolizing the best wild honey hidden in it.

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