Packaging Design News

Packaging Design News

Packaging Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

YG Branding and Design Experts
Grappa- based liqueur
Monday, 19 September 2022

Amaro 33

The aim of the client with this NPD was to enter into the high-priced liqueurs segment, expecting to be seen as simple yet different. The inspiration came from mixing the classical codes of this type of drink with a contemporary touch to attract young consumers. As a result, it is used a hip flask as a base, which was modelled in shape and details with texture on the front and back, and a label that in daytime looks minimalist and at night, glows in the dark illuminating the brand.

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TIGER PAN
Skincare Essence
Sunday, 18 September 2022

Frangi

The glass bottle of minimalist style is matched with a light golden cap of iris. The flower is shining and sparkling in the middle of the crystal acrylic cylinder. Iris is a spiritual symbol of the enterprise, and the designer tries to keep the figure concrete so as to maximize the value of the brand. The designer creates the figure inside the cap based on the three petals, calyxes, and stigmatic lips in each flower, and piles them up into a tridimensional model in a decussate way. The cap of the bottle makes the whole package an artistic creation.

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TIGER PAN
Beverage
Saturday, 17 September 2022

Kisseal

The name of Kisseal is from a pop song and every single letter is symbolized in the artwork into flowing shapes just like the aroma of coffee.The illustration of the bottle is from 2 famous artists, Marco & Stefano, twin bothers from Turin Italy.It is believed that the inspiration comes from stained glass window of churches and the style is Pop Art, which endows the package with a high identifiability and a strong feeling of aesthetics. The designer makes a perfect adjustment of the illustration for the package. As such, the pop graphic design builds up a young and entertaining brand image.

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Plus X
Cosmetic Brand Identity & Package Design
Friday, 16 September 2022

PRO RE NATA

The name of the brand “PRO RE NATA”, a professional term used by doctors and pharmacists in prescriptions, means ‘as needed’ or ‘as the situation arises’. Overall design, such as labels and typography, is executed in a way that reminds of the ‘prescription’ to firmly establish the identity of a bioceutical skin solution brand that embodies the professionality of doctors. The logotype of PRO RE NATA, designed with Humanist Sans, which exists in between Sans Serif and Serif, conveys the modern and prestigious brand image.

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Sophia Georgopoulou
Extra Virgin Olive Oil
Thursday, 15 September 2022

Amphora Olympia

Amphora Olympia is a series of premium quality Organic and Extra Virgin Olive Oil from Greece that is targeted to the foreign market. The brand pays tribute to the history of the birthplace of the Olympic Games, ancient Olympia, where olive trees were grown not only for their fruits but also to honour the triumphant athletes. The design strategy was based in depicting the ancient practice of preserving olive oil in amphorae. The brand logo was based on a abstract "amphorae" shape letter A (Amphora) that includes a circle that symbolises the olive oil and ancient Olympia (letter O).

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Aya Codama
Bottle and Box
Wednesday, 14 September 2022

Japanese Sake “KOI”

This package is for Japanese Sake, which is called "KOI". Koi is a vividly patterned ornamental carp that represents Japan. Our package expresses the beauty of Koi, the red patterns directly printed on white porcelain bottle which resembles in the shape of carp. By cutting out the outer box in carp silhouette, it visually emphasizes the image of Koi. Japanese brush stroke technique is used on those red patterns. This vivid designed package will not only stand out in the store, but also can be an art piece to decorate your room after you enjoyed the Sake.

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