Packaging Design News

Packaging Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
Luna Alpina Packaging

Luna Alpina

Arman Auzhanov, designer from Kazakhstan, created a complete vodka project for premium sector. He used images of Moon and Space as a clear semantic code based on modern technology materials. The positioning is based by two USP: emotional (vodka is produced in accordance with the phases of the Moon) and rational (it is cleaned using Moonstone filtration). The personal shaped bottle has debossing as lunar craters. For the label he used material with microcrystals making the dynamic image of the starry sky, and Lens Fresnel for the image of the Moon. Futuristic gift packaging completes the image.

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Winetime Seafood Packaging

Winetime Seafood

The packaging design for the Winetime Seafood series should demonstrate the freshness and reliability of the product, should differ it favorably from competitors, be harmonious and understandable. The colors used (blue, white and orange) create a contrast, emphasize important elements and reflect brand positioning. The single unique concept developed distinguishes the series from other manufacturers. The strategy of visual information made it possible to identify the product variety of the series, and the usage of illustrations instead of photos made the packaging more interesting.

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Bonita Pour Femme Perfume Packaging and Structure Design

Bonita Pour Femme

Bonita Pour Femme is a perfume bottle and outer packaging design created for the Gulf region, the Middle East and Africa. The design expresses fashion, class and femininity, and the form takes inspiration from the hobo handbag. The bottle is made of brown coated glass with a gold plated ABS collar and cap. The handle is woven from polyurethane leather. The outer hard box is dark brown and carries a gel label for branding. The box measures 165 mm in height, 135 mm in width and 50 mm in depth.

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Yan Bottle Packaging

Yan

The design of the bottle was inspired by nature and the principles of bio mimicry specifically the form of a bitten apple. This was meant in order to show the organic quality of the product inside. This anatomy results in complementary shapes which when placed next to one another on shelves or during transportation allow to maximise the saving of space. The name of the brand is inscribed on the label with a stylised calligraphy. This calligraphy evokes the colour and appearance of thin grass as a nod to Nature.

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The Tea Has Turned Red packaging gift box

The Tea Has Turned Red

The Tea Has Turned Red is a packaging gift box created for red tea. The box follows a modern minimalist style, and the combination of black and red gives the design a simple and striking appearance. The printed images are inspired by the process of leaves turning from green to red, so the stages of red tea are shown in a clear and easy to understand way. A corrugated paper box with an aircraft box structure forms the main part. The structure is resistant to pressure, firm and durable, easy to assemble and open, and convenient to store.

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Bionyalux Skin Care Package

Bionyalux

The concept of restoring skin in new skincare products coincides with the zero burden of bagasse recycling, environmental protection, and ecological concept. From the product features of the 60-day food-grade limited shelf life of the 30-day skin improvement treatment process, 30 and 60 are selected as the visual recognition symbol of the product, and the three stages of use, 1,2,3 are integrated into the vision.

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