Packaging Design News

Packaging Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
Wanmu Qianjin Astragalus Tea Packaging

Wanmu Qianjin

Wanmu Qianjin is a gift set packaging for astragalus tea. The emerald green outer box carries an engraved gold plated metal plaque inspired by Qing imperial seals. Textured paper suggests forest scenery, and gold flecked patterns refer to astragalus resources. Opening the box reveals a gilded interior with three golden drawers that assemble into a Saihanba landscape. Each drawer holds ten sachets, giving a thirty day supply. The packaging is refillable, and one sapling is planted for each purchase.

Continue reading about Wanmu Qianjin Astragalus Tea Packaging

 
Heritage Wrap Beverage Packaging

Heritage Wrap

This beverage packaging design reinterprets a classic black tea latte through a contemporary graphic expression. Traditional ornamental motifs are abstracted into a continuous wrap pattern that enhances visibility from all angles while creating a rhythmic visual flow. A structured central label establishes clarity and hierarchy, balancing decorative richness with legibility. The design delivers a refined yet approachable presence, ensuring strong shelf recognition and visual consistency across diverse retail environments.

Continue reading about Heritage Wrap Beverage Packaging

 
Wheat Field Moonlight Sonata Mooncake Packaging

Wheat Field Moonlight Sonata

Wheat Field Moonlight Sonata is a mooncake gift box that brings together the themes of the moon, music and the wheat field. The outer box is made from wheat straw material, formed by pulp molding wet pressing and finished with laser engraving. The surface carries an embossed texture that recalls the shadows seen on the moon. Inside, a concealed sound device is inspired by a vinyl record player. An acrylic magnetic needle placed near the center of the record starts the music box mode. The box measures 36 by 29 by 15 centimeters.

Continue reading about Wheat Field Moonlight Sonata Mooncake Packaging

 
Honey Packaging Design

Honey

Honey is a packaging design created for honey. The form is derived from the hexagonal cells of a beehive, with hexagonal volumes stacked together. Honey is made from a combination of glass and wood, and the complete set is placed in a hard box. The labels refer to the natural habitats of bees, such as forest, mountain and plain, and a wooden door supports the same theme. After the product is consumed, the container can be reused to store jam, nuts, dried fruits or spices. Each unit measures 170 mm in width, 170 mm in depth and 165 mm in height.

Continue reading about Honey Packaging Design

 
Mountain Sea Rare Treasure  Premium Nut Gift Box

Mountain Sea Rare Treasure

Mountain Sea Rare Treasure is a premium gift box for packaged nuts. The box holds eight metal cans, and each can contains nuts from a different country or region. Illustrations on every can combine the brand character with traditional Chinese brushwork landscapes of mountains and seas. The outer box is made of cardboard wrapped in synthetic leather, with a leather handle on the top and gold-plated metal feet at the corners. Hot stamping gives relief to the lines and the calligraphy. A metal lock at the side opens the box in one simple step.

Continue reading about Mountain Sea Rare Treasure Premium Nut Gift Box

 
Yi Xin Distillation Chinese Highend Spirits

Yi Xin Distillation

Yi Xin Distillation is a packaging design for a Chinese spirits brand. The bottle is made of glass, which raises the gloss and texture of the surface and sets the product apart from similar spirits sold in ceramic containers. A dragon, drawn in an ancient Chinese manner, clings to the bottleneck and serves as the main identifier, so no printed label is required. The outer box is simple and follows the symmetry of traditional Chinese design. The bottle measures 180 by 130 by 285 millimeters. The aim is to present a long heritage in a contemporary form.

Continue reading about Yi Xin Distillation Chinese Highend Spirits