Packaging Design News

Packaging Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Packaging

Discover 1029 award-winning designs tagged Packaging on Packaging Design News.

Gujinggongjiu Liquor Packaging

INFINITY STUDIO Liquor Packaging Packaging

Gujinggongjiu

Gujinggongjiu is a packaging design created for a Chinese liquor. The design presents the traditional dragon totem in a digital visual style. The heavy lines and complex curves of the classic dragon form are simplified into a modern shape. The box opens from the left and right sides, revealing the pattern in several layers. Luminous ink printing is applied, so the dragon pattern remains visible in a dark environment. The package measures 150 mm in width, 110 mm in depth and 280 mm in height. The intent is a fresh visual experience and a younger brand image.

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XinJiHao Puer Tea Packaging

EvanChen Tea Packaging Packaging

XinJiHao Puer

In the process of taking out the ten-year-old tea cake stored in the internal dry warehouse, consumers open the tea box from the golden cross line, as if opening the golden age of ten years. The mountain pattern in the outer box and the three-dimensional mountain sculpture in the inner pot represent the mountain that the tea passed through in the process of transportation and the mountain that gave birth to the tea respectively, making the ancient Pu'er tea a container with unique memory.

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Power Trail Multifunctional Packaging

Shenzhen Hello Tech Energy Co.,Ltd Multifunctional Packaging Packaging

Power Trail

Power Trail is a folding carton package designed to be reused after unboxing. The carton opens in a guided sequence, and printed graphics lead the user through each step. Punch-out components are removed directly from the board and turned into a shared activity. No extra materials or secondary assembly are needed for the transformation. Production uses standard methods, including offset printing, precise die-cutting and controlled creasing. The design extends the useful life of the package and helps reduce early disposal.

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The Seven Moons Gift Box Packaging

Hangzhou Furrytail Technology Co., Ltd Gift Box Packaging Packaging

The Seven Moons

The Seven Moons is a gift box packaging for a seven flavor pet food variety pack. The circle is the core visual element, seen in the round cans, the melting moon illustration and the moonlit night color palette. The outer box and belly band are made from recyclable paper with a matte film finish that softens glare. Seven food grade aluminum cans are held inside, each printed with a realistic flavor illustration by four color offset printing. The detachable belly band holds an insert card shaped like the moon, which can be kept as a festive keepsake.

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The Pompadour Packaging

Ivie China Packaging Packaging

The Pompadour

The Pompadour is a fragrance packaging design inspired by the classic English barbershop. The outer box uses a checkered pattern drawn from barbershop floors, and the leather box opens in a way that recalls sitting in a barber chair. The bottle is a clear glass cylinder with vertical grooves, and a red, white and blue helix rotates as the bottle is unscrewed. A printed sheet in a serif font presents product information in the style of an old newspaper. The bottle holds a refillable capsule, and the outer packaging is made of recyclable materials.

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Innovate Depict Inspire Packaging

Zhu Jinliang, Han Lu, Lin Huangshan Packaging Packaging

Innovate Depict Inspire

Innovate Depict Inspire is a packaging design for colored pencils. The tiered base includes secure slots that keep the pencils arranged and easy to reach. Cushioning foam inside the lid protects the pencil tips. Indentations on the lid serve as a phone stand or as a temporary rest for pencils in use. A sharpener is placed on the back, and horizontal locking slots hold the lid firmly to the base. The graphics pair Jingdezhen porcelain flower patterns for the 24 solar terms with abstract geometric shapes and soft color palettes.

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Melodic Realm Baijiu Bottle

Yong Huang Baijiu Bottle Packaging

Melodic Realm

Melodic Realm is a bottle designed for baijiu, a traditional Chinese spirit. The form is inspired by a Tang Dynasty gilded octagonal cup with musician motifs, and the eight-sided structure is reproduced in ceramic fired at high temperature. A physical vapor deposition coating gives the surface a gold-toned metallic luster with high hardness and good resistance to corrosion. Relief carvings of Han and other musicians run along the eight sides, recalling a scene of music playing from all directions. A clear acrylic case allows display from every side.

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Lineage de La Foliole Packaging

TIGER PAN Packaging Packaging

Lineage de La Foliole

Lineage de La Foliole is a packaging design for Pu'er tea essence. Pu'er tea normally requires up to nine manual steps, while the tea essence allows the taste to be enjoyed through a faster extraction method. The packaging carries a tea leaf shaped icon with a granular texture, which refers to the extraction of the essence from large Pu'er leaves. Chinese characters in the Song Ti font are arranged in different forms to give a classical tone. Lines and selected elements are gold stamped, and the illustrations are framed in gold.

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By Beth Collagen Supplement Packaging

Angela Spindler Collagen Supplement Packaging Packaging

By Beth

The agency was commissioned to create a visual identity system and packaging design, including a bespoke vessel for this luxury atelier. Where possible all materials were selected based on their environmental credentials, ranging from the use of post-consumer waste, FSC papers and soy-based inks. The packaging uses a colour palette of dark green and light pastel hues, high quality materials, structures and subtle print finishes to create a tangible sense of both luxury and prestige.

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Mags Skin Deodorant Brand

Gamze Binici Deodorant Brand Packaging

Mags Skin

Mags Skin is a brand identity and packaging project developed for a natural deodorant designed specifically for sensitive skin. The brand is built around magnesium as its elemental foundation, symbolized through a circular, atom inspired mark. A dual layer box design separates brand presence from detailed product information, guiding users through a clear, trust focused unboxing experience. The spray bottle extends this approach with a refined, ergonomic form and a textured finish that enhances its premium feel.

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Dream Of The Blue Packaging

Wen Liu Packaging Packaging

Dream Of The Blue

Dream Of The Blue is a bottle package designed for a premium Chinese baijiu. The bottle keeps the classic brand silhouette and adds an armor motif drawn from the film Investiture of the Gods, with finely carved ancient patterns across the surface. The entire bottle, including the armor relief, is formed as a single piece of glass through a one-piece molding process, which keeps production costs low. The front emblem is made from recycled aluminum. The package measures 105 by 105 by 308 millimeters.

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Xiyes Tea Gift

Huang Feng Tea Gift Packaging

Xiyes

Xiyes is a packaging set for a tea gift, inspired by traditional Chinese hospitality. Four patterns appear on the small inner packages, representing humility, warmth, respect and enthusiasm. Each pattern is formed from calligraphic strokes in the logo, rearranged into images that suggest traditional Chinese cultural figures. The packaging is made from renewable cellulose-based materials, selected for durability, pressure resistance and moisture retention. The outer box has a magnetic closure, and individually sealed tea sachets rest on a cellulose tray inside.

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