Packaging Design News

Packaging Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Packaging

Discover 1029 award-winning designs tagged Packaging on Packaging Design News.

Su Jiu Dong Po Baijiu Packaging

Heijie He Baijiu Packaging Packaging

Su Jiu Dong Po

Su Jiu Dong Po is a set of four liquor bottles inspired by the poetry and life of the poet Su Shi. Each bottle represents one stage of the poet's life, from an exuberant youth to a free spirited later age. The bottles are made of a glass-crystalline white material and follow the streamlined meiping plum vase form, with a narrowed mouth and a full body that recalls Song dynasty porcelain. The outer surface is carved in relief, and the texture shifts from dense to sparse to suggest the flow of a river. Poetic imagery is turned into a visual and tactile experience.

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Humv Liquids Plastic Container

Peyman Hashemi Liquids Plastic Container Packaging

Humv

Humv is a next generation engine oil container designed for durability, efficiency, and sustainability. Inspired by military vehicles, it features reinforced grip zones for secure handling and a geometric shell for impact resistance. Made from 90 percent recycled high-density polyethylene, it reduces waste while maintaining strength. Finite element analysis enabled a 20 percent weight reduction, optimizing transport. The design withstands a 2.2 meter drop test and supports 131.4 kilograms at 50 degrees Celsius, ensuring reliability in extreme conditions.

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Snack Packaging

Kazuo Fukushima Packaging Packaging

Snack

The Snack packaging rebranding transforms the visual identity of Haochidian, a well established Chinese snack brand. The design emphasizes a modern, playful approach with bold typography, a smile icon symbolizing joy, and floating visuals that highlight the crispy texture. Unique color palettes differentiate each flavor for easy recognition and strong shelf appeal. Embossed details and spot UV printing add a tactile, premium touch, enhancing consumer engagement. Balancing tradition and modernity, the packaging appeals to both loyal and younger consumers.

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Wink Lashes Packaging

Olha Takhtarova Packaging Packaging

Wink Lashes

Wink Lashes is a packaging design series for professional artificial eyelash extension products. The range covers gel and cream removers, primer, glue accelerator, glues, a magnet box and lash boxes. A stylized eye is the main graphic symbol, and it shows the purpose of the products directly. Each product also carries its own symbol, so the items are easy to tell apart. Dark graphite, dark coral and white form the color palette. The packages are made of cardboard and plastic with foil stamping.

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Pepsi New Year 2020 Beverage

PepsiCo Design and Innovation Beverage Packaging

Pepsi New Year 2020

Pepsi New Year 2020 is a set of limited edition beverage cans created for the New Year season in Russia. Each can carries a custom-made typeface and a short message drawn from local culture, humor and traditions. The messages are personal in tone, so consumers can select the one that feels most relevant. A shared series hashtag, which translates as take Pepsi if, invites interaction on social media. The flexible design approach allows the concept to be adapted for other local markets, expanding and personalizing the New Year celebration.

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Feng Shan Yan Yu Packaging

Chao Xu Packaging Packaging

Feng Shan Yan Yu

Raspberry wine packaging design embodies ecological elegance Inspired by the organic form of raspberries. This packaging design uses bionics to transform the plump shape and vibrant color tones of fruits into smooth, curved bottle contours. Visually echoing the freshness and natural origin of this wine, the crystal clear lid wraps around a miniature landscape, subtly emphasizing its high-quality geographical origin. This design integrates ecological narrative with aesthetic appeal, balancing natural elements and minimalist art.

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Grandpa Gui Tea Packaging

Jinxin Liu Tea Packaging Packaging

Grandpa Gui

Grandpa Gui is a tea packaging design created for a herbal tea brand. The packaging is made of matte special paper, printed with Pantone colors and finished with embossing. Illustrations of the herbs and flowers contained in the tea are shown on the surface. A light color palette reflects the light character of the product. The structure improves the traditional airplane box and is combined with a traditional Chinese winding form. The winding method keeps production costs low and gives the package a distinct appearance.

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H2GO Refillable Tablet Packaging

Xunxing liang, Xinming Liu Refillable Tablet Packaging Packaging

H2GO

H2gO is a refillable mouthwash tablet packaging solution that combines portability, sustainability, and user engagement. Made from durable stainless steel, it reduces single use waste while offering a reusable, eco friendly design. The sleek cylindrical structure features a dual slot system for controlled dispensing and easy refilling, with an integrated collapsible cup for added convenience. The press to open clasp adds a playful touch, making H2gO both functional and fun for modern users.

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Zhuangyuanxiaoha Nuts Gift Package

Suzhou SoFeng Design Co.,Ltd. Nuts Gift Package Packaging

Zhuangyuanxiaoha

Zhuangyuanxiaoha is a gift package designed for nuts. Purple is used as the main colour of the gift box. Purple was the favoured colour of emperors in ancient times and symbolises wealth and splendour. Coin patterns are added to express an auspicious meaning and the hope of a prosperous life. The structure of the box is simple and the colours are bright. The box is foldable, which reduces packaging and transport costs and allows customers to store the box easily. Spot colour printing, UV printing and hot stamping are used in production.

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Shengquan Beer Packaging

Ningbo Mebox Brand Design Co., LTD Beer Packaging Packaging

Shengquan

Shengquan is a beer packaging design inspired by Tibetan culture. The bottle uses a dominant blue tone that refers to the purity of Kunlun spring water, with silver tones that recall snow capped peaks. Silhouettes of traditional Tibetan robes and auspicious cross patterns are combined with a modern visual style. Clear typography and strong colors keep the label easy to read. The label and the outer packaging are made of recyclable paper. The bottle is made of glass and the cap is made of metal. The package measures 238 by 75 by 75 millimeters.

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Qishan Saozi Noodles Packaging

Yong Huang Packaging Packaging

Qishan Saozi Noodles

Qishan Saozi Noodles is a packaging design for a traditional noodle product from Qishan, China. The illustration shows a phoenix formed from noodles and steam, holding a pepper branch in its beak. Colorful ingredients surround the phoenix, referring to the flavor and the long heritage of the dish. The phoenix also recalls a local legend linked to the Zhou Dynasty, connecting the brand with regional culture. The package is made of white kraft paper, chosen for its natural color and simple appearance. The fonts and the logo are applied with gold hot stamping.

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Ubo Shampoo Series

Houcai Wang Shampoo Series Packaging

Ubo

Ubo is a packaging series for shampoo and other hair and body care products. The bottles are made of polyethylene, a material with high chemical resistance and high impact resistance that suits cosmetic and detergent products. Cut lines and surfaces shape the bottle body into an oval visual symbol that is repeated across the whole range. The cut surfaces also help the bottle rest comfortably in the hand. A pump head is opened and pressed to dispense the product. The simple form supports quick recognition.

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