Packaging Design News

Packaging Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Packaging

Discover 1029 award-winning designs tagged Packaging on Packaging Design News.

Nikasi White Beer Packaging

Nikasi

Nikasi is a packaging design for a high-end white beer. The bottle neck is carved in three dimensions and carries an embossed geometric figure of Ninkasi, described in myth as the first goddess of brewing. The bottle body is partially sanded, and the raised label is shaped to suggest the gown of the goddess. Instead of relying only on a printed label, the sculpted glass form gives the beer its identity. The bottle measures 63 mm in width, 63 mm in depth and 225 mm in height. Repeated proofing and three-dimensional modeling made mass production possible.

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Yiying First Class Baby Diaper Packaging

Yiying First Class

Yiying First Class is a packaging design for baby diapers. The design draws inspiration from the service standards of the first class cabin and uses a minimal and refined visual language. A milky white film and a sand like brushed PE film are combined with controlled surface treatment to create a subtle shimmer. Information is arranged in zones, with the brand name and key benefits on the front and the material list and usage instructions on the back. A zipper opening keeps the diapers clean, and an ergonomic handle eases carrying. Recyclable base materials and eco friendly inks are used.

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Red Gladiolus Big Nuts Gift Box

Red Gladiolus

Red Gladiolus is a gift box designed for packaged nuts. The box has an upright triangular form inspired by a pine cone, creating a visual link with the brand logo and with the brand concept of growing strong and straight. Red and rose gold form the colorway, applied to paper textured like velvet, with rose gold details added by hot stamping. A lambskin buckle is placed on each side and is used to open the box. Inside, nuts in jars are presented with a nut opener and a manual. The box measures 410 by 410 by 150 millimeters.

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Snow Zero Packaging

Snow Zero

Snow Zero is a packaging design for a low-alcohol, low-calorie hard sparkling water. The name Zero refers to midnight, seen as both an ending and a beginning. The infinity symbol on the package expresses the idea of continuation. The figure 0 is rendered with a three-dimensional liquid metal effect to suggest a light and refreshing taste. Illustrations on the bottles draw on pioneer visual art styles for a futuristic look. The water drop shaped bottles can be joined mouth to mouth, so two bottles form a new infinity symbol. Aluminum cans and glass bottles are used.

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Altitude Series Wine Label

Altitude Series

Altitude Series is a wine label created for wines from the Shangri-La region and inspired by the treasure maps of adventure stories. The label uses an altitude map to reflect the high altitude and low latitude of the growing area. Coordinates and altitude figures indicate the quality and grade of each wine. Three colors refer to the local environment, with silver for snow, blue for lake and black for the night sky. Slightly raised golden coordinates make each grade easy to identify. Ultraviolet printing is applied on a special paper with fine curved textures that refract light.

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Favly Petfood Packaging Design

Favly Petfood

Favly Petfood puts product quality, sustainability, and short-circuit production at the heart of its corporate image. The Wolkendieb design agency helped the brand to get a bold and fun brand image and eye-catching new products for dog food. The agency supervised the development of the product range as well as the launch of the website, and realized the products' photoshoot.

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Changbai Snow Packaging For Mineral Water

Changbai Snow

Changbai Snow is a packaging design for bottled natural spring water sourced from the forests of Changbai Mountain in northeast China. The label is printed on both sides of the bottle. The front carries a hollowed-out image of protected animals from the water source area, and the back carries a photograph of the snowy mountain landscape. The water inside the bottle acts as a lens and enlarges the rear image. Turning the bottle creates a parallax effect that makes the scene appear to move. The top of the bottle is cut in a mountain shape with ice crystal patterns.

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Effortless Packaging Design

Effortless

Effortless is a packaging design for a customized hair care brand. The brand offers more than 300 precise hair care solutions based on hair type, living environment and styling habits. The packaging carries only functional information, arranged in a clear visual order so that function and appearance are unified. The logo uses a humanist sans serif typeface, and the symbol joins the letter E with a precise scale line. A variable grid system based on a ratio of 1 to 1.414 guides each layout. Each package measures 52 mm in width, 52 mm in depth and 190 mm in height.

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Rivalta Wine Packaging

Rivalta

Rivalta is a wine bottle label and packaging design created for a limited production red blend. The front label is printed on uncoated, water-resistant paper using offset technology with five special colors, matt silver foil, silkscreen varnish and mechanical relief. The back label is printed with digital technology in three special colors. The paper is certified for responsible forest management and resists aging and ultraviolet light. Red tones and a detailed illustration recall the Italian origin of the founding family, giving the presentation an elegant character.

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Little Green Bud Shampoo Cosmetic Packaging

Little Green Bud Shampoo

Little Green Bud Shampoo is a shampoo packaging design created for children aged three to twelve. The container is shaped like a small potted green bud. The bud form symbolizes a growing child and the plant based origin of the shampoo. Pressing the top of the bud with one finger releases the shampoo and allows precise control of the amount used. The bottle can be held in one hand, so children can wash their own hair. The bottle is made of eco-friendly PE and does not crack when dropped from one meter. After use, the bottle can be reused as a small planting dish.

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Dukang Liquor The Maker of Chinese Baijiu

Dukang Liquor

Dukang Liquor is a packaging design for a Chinese baijiu. The bottle is shaped from top to bottom to form the abstract profile of Cao Cao, a historical military strategist and poet whose verse gave the brand its name. The cap recalls the headwear of officials of the period after the Han dynasty, and the body is carved like a gown, which also gives a steady grip. Glass is used instead of the ceramic common to similar brands, so the surface gains gloss and texture. The outer box is decorated with a vector painting of Luoyang, the ancient capital.

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The Coffee House Branding

The Coffee House

The Coffee House is a packaging and branding concept for a coffee brand. The design expresses the simplicity and hospitality that coffee can offer through a clean and modern visual language. Coffee beans are used as a graphic element, helping buyers to quickly understand the content of the package. The color palette highlights qualities such as comfort and flavor. The products are presented on can mockups that suggest materials suited to the segment. The concept was developed digitally as a study of simple coffee packaging.

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