Packaging Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.
Arome Agency's works on the graphic identity and artistic line for Kailani packaging are based on minimal and clean design. This minimalism is in line with the product that has only one ingredient, magnesium. The typography chosen is strong and typed. It characterizes both the strength of the mineral magnesium and the strength of the product, which restores vitality and energy to consumers.
Cong Tai Baijiu is a commemorative packaging design for a Chinese spirit released for the year of the rat. The main motif is drawn from the door catch of traditional Chinese architecture, referring to the rat as the first zodiac animal that opens the year. The inner label combines the forms of a rat and a coin to suggest wealth and good fortune, while the outer ring uses a radiant pattern for a lively effect. The bottle is made of ceramic with a marble texture and is finished by water transfer printing.
Jingyang Brick Tea is a packaging design for compressed tea bricks. The package measures 100 mm by 100 mm by 40 mm and is made of handmade rice paper, which is moisture proof. The decoration is applied by hand with wood block printing, a traditional Chinese craft. The illustrations show merchant life and local customs of the late Qing dynasty, and three traditional Chinese colors are used across the range. The bottom is closed with a paper label. A straw rope knot seals the package and also serves as a handle for carrying.
Mi Watch Li Bai is the packaging designed for a smart watch. The box is made of paper and holds a paper pulp tray, so no plastic is used. A three-dimensional hologram is applied to the dial area of the package. Water ripples appear to flow when the box is viewed from different angles. Embossed printing and a special ink reproduce the look and texture of the dial and the strap. The watch rests on a raised part of the tray instead of a recess, so the watch appears to float. The package measures 295 by 79 by 49 millimeters.
Experimenting with wine tasting is a never-ending process leading to new paths and divergent aromas. The infinite sequence of pi, the irrational number with the endless decimals without knowing the last one of them was the inspiration for the name of these wines without sulfites. The design aims to put the features of 3,14 wine series in the spotlight instead of hiding them among pictures or graphics. Following a minimalistic and simple approach, the label shows only the real characteristics of these natural wines as they can be observed in the Oenologist's notebook.
Pah Ji Hue is a packaging series created for Taiwan classic tea and Taiwan fruit tea. A round iron can holds the fruit tea, which is combined with dried fruit, and the top of the can is convex through modeling. A paper box holds the classic tea and carries simple illustrations in an urban style. A wooden box brings both product types together and can also be used as a storage box. All packages are produced by offset print, with different printing layers on the surfaces. The series presents tea tasting in a calm and simple manner.