Packaging

Discover 1029 award-winning designs tagged Packaging on Packaging Design News.

Designer / Brand: TIGER PAN Project Type: Chinese Baijiu Packaging Tag: Packaging

Strong Tiger

Strong Tiger is a limited edition packaging design for a Chinese baijiu. The design marks the Year of the Tiger in the Chinese Zodiac. The tiger head is drawn in an abstract form, inspired by a samurai helmet from the Warring States period in Japan. Sharp straight lines shape the bottle body and express a firm and unyielding character. The bottle is made of glass, which adds gloss and texture to the surface and sets the product apart from ceramic bottles. A bright color and a clear layout of information help buyers recognize the product from a distance.

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Designer / Brand: PH7 Creative Lab Project Type: Packaging Tag: Packaging

Refined of Jasmine

Why black was chosen to express pure white jasmine? Since jasmines bloom at night only, therefore the making of jasmine tea was also conducted at night, typical "working at night". The color of dark night was chosen as the dominant color of the package, with the tone of Eastern palace to express the noble demeanor of this queen of night. Jasmine flowers were depicted as mesmerizing as glittering stars in the night sky through thorough hot foil stamping.

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Designer / Brand: Wai Ho Cheung Project Type: Packaging Tag: Packaging

Luckinfo Ocean Refreshing Base Serum

The surface of box remains minimal and rigorous, whilst the wave illustration printed underneath to echo with the marine ingredients. A portion of the illustration exposed at the bottom to enrich the pale surface, as well as attracting users to open the box. The bottle is frosted at the top to transit the vanish from the pearl white lid to transparent part, as well as covering the cloudy mixture might formed whilst shaking; the glass bottle remains clear at the bottom to show the unique blue droplet by oil droplets sedimentation technology.

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Designer / Brand: Yeqin Chen Project Type: Packaging Design Tag: Packaging

Souldar Cracker

Souldar Cracker is a packaging design for a chocolate flavoured soda cracker snack. The product is placed at the centre of the visual composition. On the left side, a clear layout arranges the crackers at different distances to expand the sense of space within a limited area. Chocolate sauce falls from the top of the pack like rain, turning a static scene into a dynamic one. Brown is used as the main colour to express the flavour. The outer carton is made of ivory board, and selected elements are printed with gold stamping. Each cracker is wrapped individually inside the box.

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Designer / Brand: Kang Jiang Project Type: Gift Box Tag: Packaging

Astronomy

Dr Alva Astronomy is a gift box designed for the Mid-Autumn Festival, a traditional Chinese celebration. The box holds moon cakes and a small projection lamp shaped like a telescope. The telescope is taken out, placed in the observatory section of the box and rotated to project an image of the moon. The design refers to the custom of moon viewing and to the idea of bringing the moon into every household. The gift box is made of cardboard and paper with printing and plexiglass parts, and measures 350 by 350 by 550 millimetres.

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Designer / Brand: Li Jiuzhou Project Type: Packaging Tag: Packaging

Mid Autumn Festival Gift Tea

Mid Autumn Festival is a very special festival in China. On this festival, everyone will give friends what they think is good. In the design, a beautiful combination of blue and gold, a pale golden moon pattern and beautiful blessing words are used to construct a whole figure, which represents perfection and reunion. Open the box, there are eight metal boxes with tea in them. Eight boxes correspond to eight moon shapes. There is a full moon in the middle, which represents the meaning of hope reunion.

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Designer / Brand: TIGER PAN Project Type: Packaging Tag: Packaging

Shuanghui Rebrand

Shuanghui Rebrand is a packaging design for a cooked ham product sold in China. The redesign keeps the original brand elements and replaces pixelated images with geometric graphics, so the package can be recognized from a distance. Views of the product from different angles and in different combinations are simplified into rounded shapes. Three groups of bright colors separate the different flavors. A clear information layout and a unified series system help shoppers find the desired item quickly. The new brand lettering follows a gentle arc.

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Designer / Brand: Salvita Bingelyte Project Type: Packaging Tag: Packaging

Roundooze Chickpea Snack

Roundooze Chickpea Snack is a packaging design for roasted chickpeas. The range covers eight flavours, six sweet and two savoury. Sweet flavours are presented on a black background and savoury flavours on a grey background. A smile taken from the Roundooze logo defines the visual style. Each pouch has die cut windows shaped like eyes and a mouth, so the chickpeas can be seen before purchase. Simple fonts and few colours keep the look light and playful. Each pouch measures 145 mm in width and 210 mm in height.

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Designer / Brand: Chi Forest Project Type: Functional Beverages Tag: Packaging

Damowang Taurine Energy Drink

DamoWang Taurine Energy Drink is a functional beverage presented in a 250 millilitre iron can. The can measures 65.6 by 91.8 millimetres and is made with high gloss transparent printing on metal. The artwork shows a figure inspired by Chiyou, a warrior of Chinese mythology, together with a thumbs up gesture that suggests strength and confidence. The drink contains ginseng and Chinese wolfberry, traditional herbs used to restore vitality. The familiar metal can is easy to hold and cools quickly.

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Designer / Brand: Linxu Biotech Co.,Ltd. Project Type: Skincare Packaging Tag: Packaging

TaaSLAB SKINCARE Anti-Aging and Soothing

TaaSlab Anti-Aging and Soothing is a refillable packaging system for skincare products. The outer bottle and cap are made of transparent acrylic, while the inner refill module is made of recyclable polypropylene. Purchasing only the refill core reduces the use of acrylic and extends the life of the packaging. The translucent ring shape recalls the orbit of a planet. The colored refill modules suit different living spaces and moods. The rounded serum bottle is shaped for a comfortable grip and quick refill replacement.

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Designer / Brand: Guohua Pan Project Type: Grapes Tag: Packaging

Unique Me

Unique Me is a paper carton package designed for fresh grapes. The design is based on the idea that no two people in the world are alike in looks, thoughts, character or gestures. Hand-drawn illustrations give the grapes simple faces, so the fruit is presented as a group of individuals. A fresh color palette and a plain layout support the theme. The fresh fruit market in China is highly competitive and often uses plain photographs of fruit or farm views. Unique Me aims to stand out and to build an emotional link with customers.

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Designer / Brand: John Eresman Project Type: Vodka Soda Packaging Tag: Packaging

Gradient

Gradient is a packaging design for a mixed pack of vodka soda drinks. The pack holds six sleek 355 millilitre cans with gradually reducing alcohol strengths of 8, 7, 6, 4, 3 and 2 percent by volume. The cans sit in a single line inside the box, and a dot matrix pattern fades from dark to light across the row. An angled perforation opens the box from the stronger end towards the lighter end, so the cans are taken in that order. The layout encourages moderation across an evening. Three flavours are offered: raspberry lemon, cucumber mint and lime.

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