Packaging Design News

Packaging Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Packaging

Discover 1029 award-winning designs tagged Packaging on Packaging Design News.

Shacheng 1976 Wine Packaging

Lin Yibin Wine Packaging Packaging

Shacheng 1976

Shacheng 1976 is a packaging design for wine bottles. The cap combines a crown form with diamond shapes. Two grape leaves wrap the lower part of the bottle, as if the wine is held in the palm of a hand. The bottle wall is transparent and gold is used as the main color. The closure joins a screw-top outer cap with a metal oak inner plug, so the bottle can be opened by hand and closed again for collection and display. The outer cap supports the inner plug and prevents leakage when air pressure rises. The design honors Shacheng, a town long known for winemaking.

Continue reading about Shacheng 1976 Wine Packaging

 
Kampot Packaging

Vighnesh Shailesh Dudani Packaging Packaging

Kampot

Kampot is a family-run business named after the place of origin of their product conception. They are primarily into skincare products and use traditional methods to develop each product by hand using natural ingredients. The packaging is designed to reflect on their ancestral origins and the pure nature of their products. It hence has a mix of a modern and vintage personality, to provide a sense of heritage and culture that the brand carries. While keeping it minimal and pleasant, making it relevant for today's market.

Continue reading about Kampot Packaging

 
Xiaoxiancao Tea Bag

Jin Zhang Tea Bag Packaging

Xiaoxiancao

Through the study of the origin of tea bags, the designer determined the story in the Tang Dynasty, and took the tea drinking with the sleeves covering the mouth as the main visual expression to let more people know and love tea in a more interesting way. On the back, the easy to understand "tea" is used to convey the category and enhance the sense of quality. The small tea bag uses the aluminum foil bag with independent small package, which is convenient for consumers to carry and drink.

Continue reading about Xiaoxiancao Tea Bag

 
Sunboy Gift Box Sunflower Seeds Packaging

TIGER PAN Sunflower Seeds Packaging Packaging

Sunboy Gift Box

Sunboy Gift Box is a packaging design for sunflower seed snacks. The gift box holds cylindrical iron tins that can be reused. The outer box is made of corrugated paper, which strengthens the structure and makes recycling easier. The opening structure is redefined, so the box is simple to assemble and to separate. The tins buckle together to form modular sets of one, two or three layers, which enlarges the exposed product area and saves material. The printed scene uses a paper cut style and shows the Sunboy character running in a sunflower field.

Continue reading about Sunboy Gift Box Sunflower Seeds Packaging

 
Siela Cosmetic Packaging

Olha Takhtarova Cosmetic Packaging Packaging

Siela

Siela is a packaging design for a line of children's cosmetics. The design uses a white plastic tube of 75 ml, decorated by screen and pad printing. Stylized illustrations are placed at the center of the design, and a single character appears in different places and situations across the line. Color coding helps buyers tell the products apart. Text is reduced to a minimum, so the right product can be recognized quickly on the shelf. The white surface keeps the illustrations clear and easy to see.

Continue reading about Siela Cosmetic Packaging

 
Ying Hua Qing Su Packaging

Jin Zhang Packaging Packaging

Ying Hua Qing Su

The front of the gift box is covered with cherry blossoms, matching with the landmark buildings in Wuhan, showing the vitality of spring and local characteristics. The swallow with love letter gives the picture romantic emotion, the characters in the 1990s add a sense of retro, highlighting the characteristics of the century old craftsmanship of the brand. The inner box design can be cleverly folded into the shape of cherry blossom, which matches with the blue bottom box of the lake, forming the aesthetic feeling of Cherry Blossom falling on the lake.

Continue reading about Ying Hua Qing Su Packaging

 
Yukidoke Mitsu Fruits Package

SHINGO FURUSHO Fruits Package Packaging

Yukidoke Mitsu

Yukidoke Mitsu is a gift package for brand-name strawberries grown in Mizukami Village, Kumamoto Prefecture. The strawberries have a high sugar content and are harvested when the snow melts in the high altitude village, where the headstream of the Kuma River is found. The design covers a pasted paper box with textured white paper that suggests falling snow. A strawberry motif is applied in red foil stamping. The box measures 242 by 160 by 57 millimetres and has a lid on top. The solid box gives a sense of luxury suited to gift giving.

Continue reading about Yukidoke Mitsu Fruits Package

 
Ten Years Planting Cycle Packaging

Jonny Wang Packaging Packaging

Ten Years Planting Cycle

Qinjianguo is a packaging design for iron stick yam powder. The product follows a ten-year planting cycle, in which the land rests and only one season of yam is grown every decade. Yam grown in such soil absorbs rich nutrients, and the pulp is made directly into powder. The box measures 120 by 120 by 150 millimeters. The graphics form a visual symbol of the number ten, built from swallows in spring, cicadas in summer, farming work in autumn, cedars in winter and plowing farmers. The imagery shows the seasons of the decade.

Continue reading about Ten Years Planting Cycle Packaging

 
Lay's Love Packaging

PepsiCo Design and Innovation Packaging Packaging

Lay's Love

Lay's Love is a packaging design created for two limited edition snack flavors in India, Lay's Herby Crush and Lay's Cheesy Love. Each pack shows a hand held in a half heart shape, so two packs placed side by side complete the heart and pair the two flavors. A bold script in the center of the bag names the flavor. Behind each hand illustration are silhouettes of couples walking on a beach, palm trees and soft clouds. The colorful design was made to mark friendship and love among young consumers.

Continue reading about Lay's Love Packaging

 
Better for All Gift Box

ShenZhen XiShang Boutique Packing Co., Ltd Gift Box Packaging

Better for All

Better for All is a gift box designed for the Chinese New Year. The outer packaging is mainly red to echo the festive mood of the holiday. The box opens in a way that recalls a traditional Chinese double door. Once unfolded, an auspicious illustration combining dancing lions, flying fairies and lanterns is revealed. A magnetic sticker shaped like a dancing lion decorates and holds the box, and can later be used as a refrigerator sticker. Red packets, couplets and a calendar are placed inside, all sharing the same illustration elements. Eco-friendly paper and ink are used.

Continue reading about Better for All Gift Box

 
Sanvinga Xiaofengtan Liquor Packaging

Zhu Hai Packaging Packaging

Sanvinga Xiaofengtan Liquor

Xiaofengtan is packaging for a high-end Chinese liquor. The bottle shape is derived from the ceramic jars traditionally used in China to store liquor, reshaped in a simple form suited to modern taste. The rounded body fits the palm of the hand, which makes the bottle easy to hold and helps prevent slipping. The golden cap has vertical corrugated lines and opens easily. Golden dots form a texture on both the bottle and the compact cube box, which measures 130 by 130 by 135 millimeters. The box is made of degradable paper, and the reduced size lowers material use.

Continue reading about Sanvinga Xiaofengtan Liquor Packaging

 
Gift of Huangyao Sauce

Jie Yang Sauce Packaging

Gift of Huangyao

Gift of Huangyao is a gift packaging design for a seasoning sauce made in Huangyao ancient town, Guangxi, China. Three layers of hollowed out carved paper are placed one behind the other to form a three-dimensional scene. The outer layer shows gatehouses, archways and bridges. The middle layer shows pavilions and local life. The inner layer shows mountains and rivers. The arrangement recalls a traditional Chinese courtyard home. The bottle cap takes the shape of a bluestone road. Degradable paper is used as the main material.

Continue reading about Gift of Huangyao Sauce