Packaging Design News

Packaging Design News featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
Pepsi Culture Can Series Beverage

PepsiCo Design and Innovation Beverage Packaging Monday, 13 April 2026

Pepsi Culture Can Series

The Pepsi Culture Can Series is a limited-edition packaging program for beverage cans. The series applies hyperlocal designs to cans sold in markets around the world. More than 40 unique designs were created, and the series was activated in over 10 countries. Each design draws on local culture, including symbols, food, images, music and architecture. The guiding idea is to think globally and act locally. The Pepsi Culture Can Series celebrates the spirit, culture and community of local markets.

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Mminni Alcoholic Beverage Packaging

Wen Liu Alcoholic Beverage Packaging Packaging Sunday, 12 April 2026

Mminni

Mminni is a packaging design for a brandy created for young consumers. The set contains a base wine, a blended wine and a group of mixing tools, so a personal flavor can be prepared without buying extra products. The letter X stands for the unknown and for open possibilities, and color is used to move the product away from the traditional look of brandy. The bottles are made of glass with a decorating firing process, and the box is formed by plastic molding. The set measures 198.8 by 122.8 by 122.8 millimeters.

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Yongxi Dual Function Incense Holder

KE,EN Dual Function Incense Holder Packaging Saturday, 11 April 2026

Yongxi

This work was designed by Mr. En Ke based on ancient Chinese royal culture. The packaging is redesigned with the elements of cloud pattern in the Forbidden City, the overall work of art is like an ivory, fully embodies the beauty of the Orient. Open the top cover, there is an incense holder golden phoebe wrapped in eco-friendly paper. This design works to break the traditional, will have two combustion and storage functions into a product design, so was patented in China. It has won international design awards while receiving well received from the market!

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Prakrishi Dry Fruits Packaging

Vishal Vora Dry Fruits Packaging Packaging Friday, 10 April 2026

Prakrishi

Prakrishi is a packaging range for dry fruits created for the Indian market. The design presents a visual story of a kingdom of health, in which each dry fruit is shown as a king of its own kingdom. The packaging is monochromatic, and only the dry fruit is printed in color, so the food becomes the focal point of each pack. The range uses zip lock pouches with four color printing. Each pack measures 140 mm in width and 210 mm in height. The aim is to make the product clear and recognizable on a crowded shelf.

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The Enchanted Forest Packaging

Elena Gamalova Packaging Packaging Thursday, 9 April 2026

The Enchanted Forest

Label and packaging design for Blue Lagoon distillery, New Caledonia a small distillery of the islands, and their rum bottle, The Enchanted Forest. It is a uniquely crafted white rum characterized by gentle vanilla aromas, distilled from a variety of sugar cane produced by farmers in Southern Caledonia. The objective was to create a label design that conveys the quality of the brand and creates an emotional bond with the customers in a highly competitive market. The overall feeling of the packaging is about the intertwining of tradition and modernity.

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Organic Wine Packaging

Ximena Ureta Wine Packaging Packaging Wednesday, 8 April 2026

Organic

Organic is a wine label design created for a certified organic and vegan wine brand. The label is inspired by the self-sustaining ecosystem of organic vineyards, which are grown without chemicals or synthetic products. That natural balance protects the vines from pests and diseases and supports the health of the grapes. The label is printed on recycled certified paper in four special colors, using digital offset with silkscreen finishes and a protective varnish. Printed reliefs replace metallic stamping, so metallised foils are avoided.

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